Euston Square Hotel

Hotels
7.5 (3696 reviews)
152 - 156 North Gower Street , London , gb

Children allowed

Facilities

WiFi available
Free WiFi
Non-smoking rooms
Air conditioning
24-hour front desk
Restaurant
Room service
Heating
Laundry
Luggage storage
See all facilities

Review Highlights

Pros:
Great location
Friendly staff
Good breakfast
Cons:
Small rooms
Heating issues
Lack of hot water

Categories

Cleanliness
6.64
Rooms are mostly clean but some reviews indicated issues with hot water and heating.
Service
8.11
Staff were described as friendly and helpful, providing good service throughout the stay.
Location
8.15
The hotel is well-located near public transport and city attractions.
Room Quality
6.6
Rooms were noted to be small and some issues with heating and water.
Amenities
7.13
Standard amenities available, with some complaints about Wi-Fi and lack of hot water.
Value for Money
7.59
Budget-friendly hotel but with some notable flaws.
Food and Beverage
8.64
Breakfast was well-cooked and presented, positively reviewed.
Overall Experience
7.11
Mixed experiences noted, particularly with room quality but positives in service and location.
* This sentiment is summarized by AI based on user reviews.
Updated at: 2025-12-10 10:17

Property Description

Prime Location Near Major Attractions
Located less than 350 meters from London Euston Station, the Euston Square Hotel offers a stylish stay within walking distance of iconic landmarks such as the British Museum, Regent's Park, and Oxford Street.

Convenient Transport Links
With Euston Square London Underground station just a few steps away and proximity to King's Cross Railway Station and St Pancras International, exploring the city and beyond is effortless for guests.

Modern Amenities for Ultimate Comfort
Experience modern comfort in the hotel's air-conditioned rooms equipped with digital flat-screen TVs, entertainment systems, and access to online music libraries and business services for a seamless stay.

Ready to experience luxury and convenience in the heart of London? Book your stay at Euston Square Hotel now!

Important information:

The hotel operates under a strict no smoking policy throughout the entire property. If guests are found smoking on the premises or smoking odors and residue is detected in the guests’ room, the guest will be charged GBP 250.

Valid photo identity card such as passport, government issued national identity card or official photo driving license and valid credit card are required upon check-in for security and payment guarantee reasons.

Bookings with 6 or more rooms, whether on the same booking or under the same name or payment method, will be considered a group. All group bookings are nonrefundable and payment will be taken immediately on confirmation. Different policies and additional supplements may apply to group bookings so please contact us for details.
A deposit may be required at the property.

Check-in and check-out hours:
Check-out: 11:00 AM
Airport code: LHR

Property Policies

  • Groups

    When booking more than 5 rooms, different policies and additional supplements may apply.

  • Internet

    WiFi is available in all areas and is free of charge.

  • Parking

    No parking available.

  • Children and extra bed policy

    Children of any age are allowed.
    You haven't added any extra beds.
    Any type of extra bed or child's cot/crib is upon request and needs to be confirmed by management.

  • Pets

    Pets are not allowed.

Location

Guest Reviews

7.5
Based on 3696 reviews
Cleanliness: 6.64
Service: 8.11
Location: 8.15
Room Quality: 6.6
Amenities: 7.13
Value for Money: 7.59
Food and Beverage: 8.64
Overall Experience: 7.11
K
Kellie family_with_children gb
5
2 staff members as stated! I stayed in room 409
Pros:

There was 2 members of staff that were so lovely and amazing especially the girl who works in the bar and brought room service to my room. I got pizza & chips &2x Diet Coke and apple cider and was only £29 which I thought was good value for money. Then 2 alperol spritz were £22 and again found that good for money as glasses were bigger than normal. Then She told me to stop coming down to order when to order through the tablet or call as that’s what they are there for and not me having to come down to order everytime I wanted something which I found very lovely and thoughtful as some other hotels you don’t get such lovely responds like that (I’m not sure if she was maybe the bar manager) (I mean no offence with saying her culture but I think she was possibly polish just so I’m getting the correct person and the correct person getting the credit shes overly deserved of)shes an extreme asset to the hotel and plays a very big part of it doing well and the review I’m giving could have been less if it wasn’t for her 10/10 for her all round. The fella who checked us out also amazing he helped us with routes etc as we were going to a concert on 1 of our 3 nights he told us the best and the cheapest way rather me paying a fortune on Ubers to Wembley he gave us tube directions and we got there and back safely, on checkout he was back on shift and took the time to ask how the concert was and talking to us at checkout and wishing us a safe journey home to Glasgow!

Cons:

Room was far too small the bed was a small double and I was sharing it with my 15yr old daughter who has a stoma tube so I hardly slept incase I hurt her in my sleep, I did ask about a bigger room but was told no by the girl at the desk, Iron was not good as that didn’t work properly and the ironing board was not working properly it was not straight it went down to 1 side. I had to ask for the iron as it wasn’t in the room. I payed £758 for a 3 night stay that didn’t include breakfast as that was then £19pp per-day but also paid £25 on arrival to get into our hotel room 2hrs early yet it was ready but I understand they have there rules etc. also Under the bed was dusty (which it’s right at a busy road so I kinda understood it as such) there was mould on the bathroom ceiling above the sink and around the shower door at the bottom. I didn’t feel the quality of the room was worth the money I paid and that’s me being honest but if it wasn’t for both staff members being so lovely I would have checked out and got another hotel then go through booking.com and insurance for a refund.i was hoping this was going to be an amazing hotel and re-book it before I came home for when I come back in September to celebrate my daughters 16th birthday but I can’t see that being the case unless a different/bigger room or something to have me re-think.the amount of times I hurt my toe off the bed to get around to the side of the bed at the window side wasn’t good.

2026-06-20 via Nuitee
S
Summer couple gb
10
Really good stay. Staff were wonderful
Pros:

Very good location. Close to Euston station

2026-06-18 via Nuitee
G
gizem solo_traveller gb
6
2026-06-17 via Nuitee
C
Christine couple gb
5
2026-06-16 via Nuitee
B
Barbara extended_group gb
8
2026-06-15 via Nuitee
R
Richard solo_traveller gb
7
2026-06-15 via Nuitee
G
Gillian solo_traveller gb
8
I will be happy to stay at this hotel againI as the location was perfect for me
Pros:

I like the shower and I like the location

Cons:

I didn’t like being in a basement room where I could hear traffic noise

2026-06-14 via Nuitee
R
Robin solo_traveller gb
6
Pros:

Great location.

Cons:

Room was alright but the shower was awful. Didn’t drain and water was inconsistent. Couldn’t get warm water out of the sink tap either.

2026-06-13 via Nuitee
F
Fabrice solo_traveller fr
5
Pros:

Pb d’enregistrement à l’arrivée - la personne a pris notre document pendant que nous allions visité Versailles et quand nous sommes revenus, elle n’était plus là et impossible de remettre la main sur notre document … pas très agréable …

2026-06-13 via Nuitee
E
EMMA solo_traveller gb
3
Would not recommend, there are much better hotels locally
Pros:

Location

Cons:

Room 302 - Road noise unbearable
Disinterested staff - didn’t ask about my stay because they would have known it was terrible
Room was awful from vibrating plant nearby

2026-06-13 via Nuitee
G
Gabriel solo_traveller il
8
It was good for my purpose. Clean quiet hotel short distance from transport hub
Pros:

Good location Standard British Breakfast and Continental. Helpful and kind staff

Cons:

room a bit small

2026-06-13 via Nuitee
D
Donna couple gb
9
2026-06-13 via Nuitee
K
KL8L Business
8
Convenient and pleasant hotel
Pros:

Breakfast was ample, with an OK range of hot and cold choices, but not extensive like other venues I’ve stayed at, with no cold meats and some pastries, fruit, hot and cold drinks and choice of some hot breakfast food options. I had the poached eggs with salmon and hollandaise sauce and avocado and poached eggs on sourdough - both lovely.

Room was clean, tidy and modern. Window had soundproofed panes to reduce the traffic noise which was good. It could have done with blackout curtains in addition to the blind, to block out daylight when sleeping though.

The air con was welcome and it was a good location, close to the Tube and bus routes within walking distance of central London too.

The light switch was odd, as there were multiple controlling different lights in the room, where one either switched on the ceiling lights, or a bedside lamp, or,both, which was confusing to navigate.

The way the en-suite was placed in the room was ingenuous and quirky. I liked how they managed to fit a large shower in, while keeping natural light into the room, and the shower was nice and hot and powerful. My only gripe was the small sink in the en-suite and smell from the drains. While clean and no complaints on the quality of the fittings, small things like having a soft close toilet seat and larger sink would help. I found the sink was barely usable as it was a tiny one used in downstairs toilets.

Overall, however, I would stay again and felt the venue was in the better range of places I’ve stayed in for London. Staff were pleasant and courteous.

2026-06-12 via Tripadvisor
Y
YEW LIM couple sg
9
Pros:

location

2026-06-12 via Nuitee
J
June solo_traveller gb
10
2026-06-12 via Nuitee
A
Andrew solo_traveller gb
7
2026-06-10 via Nuitee
Z
Zara solo_traveller gb
6
Cons:

The bed was very uncomfortable and squeaky!

2026-06-10 via Nuitee
R
Richard solo_traveller gb
1
Wouldn’t stay again
Pros:

Location

Cons:

TV screen was smashed and didn’t work. Room was tiny. Corridors were grubby. Lift smelt like smoke. Very noisy.

2026-06-10 via Nuitee
A
Anne-Marie couple gb
10
2026-06-10 via Nuitee
T
Tan couple gb
6
Decent hotel - small room.
2026-06-08 via Nuitee