Children allowed

Facilities

Health or beauty spa nearby
Parking
Non-smoking rooms
Air conditioning
Room service
Family rooms
Lift / Elevator
Luggage storage
Express check-in/check-out
Safety deposit box
See all facilities

Review Highlights

Pros:
Friendly staff
Excellent location
Clean rooms
Great breakfast
Cons:
Access to spa costs extra
Card key mechanism was working poorly

Categories

Cleanliness
9.76
The rooms were reported as clean and well kept.
Service
10
Staff service was described as 'above and beyond' and 'friendly'.
Location
9.73
Location was consistently praised as perfect and convenient.
Room Quality
9.77
Rooms were described as excellent and comfortable.
Amenities
9.22
Good amenities in the spa and a well-reviewed breakfast.
Value for Money
9.25
Good value for the quality of service and experience.
Food and Beverage
9.21
Breakfast was highlighted as excellent and plentiful.
Overall Experience
9.86
Guests reported a very positive overall experience and expressed intent to return.
* This sentiment is summarized by AI based on user reviews.
Updated at: 2026-01-07 10:42

Property Description

Luxury Boutique Hotel in Florence's Exclusive Area

Ultra-Modern Rooms and Spa
Experience luxury in every detail at Golden Tower. The ultra-modern rooms with stylish decor offer a comfortable stay. The spa, with a hot tub, Turkish bath, and sauna, promises relaxation and rejuvenation. Indulge in massages and beauty treatments for the ultimate pampering experience.

Buffet Breakfast and 15th-Century Lobby
Start your day with a delicious buffet breakfast, including Italian cappuccino and fresh pastries. The 15th-century lobby, adorned with original frescoes, exudes charm and history. Relax in the library by the fireplace for a cozy evening.

Personalized Service and Central Location
Our 5-star hotel offers personalized service and insider tips from our attentive staff. Explore Florence easily, with the Cathedral and Uffizi Gallery just a short walk away.

Book your stay at Golden Tower for a luxurious and unforgettable experience.

Important information:

Please note that access to the spa is not allowed to children under 18 years old.Guests are required to show a photo ID and credit card upon check-in. Please note that all Special Requests are subject to availability and additional charges may apply.
Please inform of your expected arrival time in advance. You can use the Special Requests box when booking, or contact the property directly using the contact details in your confirmation.

Check-in and check-out hours:
Check-out: 12:00 PM
Airport code: FLR

Property Policies

  • Groups

    When booking more than 4 rooms, different policies and additional supplements may apply.

  • Internet

    WiFi is available in all areas and is free of charge.

  • Pets

    Pets are not allowed.

  • Children and extra bed policy

    Children of any age are allowed.
    Children up to and including 2 years old stay for free when using an available cot.
    Children up to and including 5 years old stay for free when using an existing bed.
    Children from 6 years old to 17 years old stay for € 120 per person per night when using an existing bed.
    You haven't added any extra beds.
    Any type of extra bed or child's cot/crib is upon request and needs to be confirmed by management.
    Supplements are not calculated automatically in the total costs and will have to be paid for separately during your stay.

  • Parking

    Public parking is possible at a location nearby (reservation is not needed) and costs EUR 45 per day.

Location

Guest Reviews

9.6
Based on 1277 reviews
Cleanliness: 9.76
Service: 10
Location: 9.73
Room Quality: 9.77
Amenities: 9.22
Value for Money: 9.25
Food and Beverage: 9.21
Overall Experience: 9.86
V
Vadym couple ua
9
2026-05-21 via Nuitee
H
Hazel couple gb
10
Wonderful stay
Pros:

beautiful hotel, excellent location , extremely helpful friendly staff and lovely breakfast

Cons:

nothing

2026-05-17 via Nuitee
M
Maria solo_traveller es
10
2026-05-17 via Nuitee
R
Raphaelle couple ch
10
2026-05-13 via Nuitee
J
Jad solo_traveller lb
9
2026-05-12 via Nuitee
K
Kurt couple ch
6
die lage war super mit dem auto eher schwierig.das personal freundlich.das zimmer hat uns überhaupt nicht gefallen und d
Pros:

die lobby

Cons:

das zimmer

2026-05-08 via Nuitee
J
JOSE LUIS couple ar
10
Muy bueno!!
Pros:

Todo

Cons:

Nada

2026-05-07 via Nuitee
7
774shaund Couples Chichester, West Sussex, England
10
Perfect location and great staff
Pros:

We could not have picked a more perfect hotel to base ourselves in for a short break to Florence. The location was ideal, being only a short walk from all of the places we wanted to visit and some excellent restaurants. The hotel itself was beautifully clean and the staff were superb - really knowledgable, helpful and patient considering they must get asked the same questions every day. The restaurants they recommended for dinner were literally within a minute or two of the hotel and each one served great food in different but excellent atmospheres. Breakfast was buffet-style with the option of additional cooked eggs and the coffee was great. All of our needs were met by this fantastic hotel. Highly recommend!

2026-05-04 via Tripadvisor
J
Jari couple it
10
2026-05-04 via Nuitee
R
R5404LAannd Couples
10
Some of the BEST Florence has to offer!
Pros:

A superb experience! Very professional staff, in a traditional environment that just "felt" like Florence. Very conveniently located, but on a piazza, so there was no local traffic noise. This was our second stay here, and we will definitely come here again.

2026-05-03 via Tripadvisor
S
sencer family_with_children tr
7
2026-05-03 via Nuitee
P
preeti couple in
9
Better than expected
Cons:

Steps to the room
Also al carte eggs would be giod

2026-05-03 via Nuitee
P
phillyrose13 Friends getaway
10
Royalty service!
Pros:

I have stayed at this incredible hotel before and I was delighted to see that it remained equally as incredible as the first time I stayed. This hotel is located in a wonderful part of Florence. It is amazing for shopping and sightseeing. It is clean and inviiting. However, the best part of staying at this hotel is the staff. They are welcoming, friendly, knowledgeable and ever so caring. I especially want to thank Amanda, Culatta and Jamil. I, unfortunately, cannot recall the names of all the staff members who were so kind and so accommodating. The inclusive breakfast is first rate. I was thrilled that the staff at breakfast took my celiac seriously and made every attempt to make certain all was well. One day we had to leave super early and they made provisions to have coffee ready and a to go breakfast bag for us. Mine was marked gluten free. I appreciated this so much. Our room was always clean and fresh. It was comfortable and quiet.
I highly recommend this hotel and their exceptional staff. It is a 5 star plus. Grazie.

2026-04-29 via Tripadvisor
S
Schwaiger couple at
10
2026-04-29 via Nuitee
V
Vacation49048463415 Couples
10
Brilliant hotel in a brilliant city !
Pros:

We had a brilliant stay in Florence and what made it worthwhile even more was the stay at this hotel. The hotel was fantastic and the staff couldn't do enough for you. All the staff were helpful and very attentive, especially Namu (sorry if I misspelled) and Amanda ! If we do come back to Florence in a few years then for sure we would stay here ! Thanks again all, Mo and Vicki Jaffer !

2026-04-27 via Tripadvisor
0
05305985028 Couples
10
Perfect Stay!
Pros:

We got a very nice and clean room. The breakfast was luxurious. Very friendly, knowledgeable, and helpful staff.

2026-04-27 via Tripadvisor
C
curiousgeorgetravelr Family
10
Wonderful stay in the center of Florence
Pros:

Just getting around to writing this review. My sibling and I stayed at the Golden Tower Hotel and Spa back January 24 for 3 nights. Everything was perfect! The hotel location is off on a quiet small street yet close to everything. We easily walked to all of the sights, even from the train station when arrived and return was an easy walk. Our rooms were luxurious with very comfortable beds. Housekeeping kept the rooms very clean. Breakfast buffet offered a wide variety of choices both hot and cold. The people were pleasant. We will definitely be back for another visit. Thanks for such an amazing experience!

2026-04-20 via Tripadvisor
K
KONSTANTINOS family_with_children gr
8
2026-04-20 via Nuitee
V
Veniceaddict7 Couples London, England
10
A hotel to return to
Pros:

A lovely return visit for 6 nights to The Golden Tower Hotel. All the staff were genuinely pleasant and helpful, every need met. Deluxe room with a very comfortable bed, the room was a peaceful retreat from the busy city. It had everything you could ask for, beverage making facilities, fridge, luxury bathroom, particularly loved the Roberto Cavelli products. Hotel is located in a great central position making it easy to explore. Look forward to another return visit.

2026-04-18 via Tripadvisor
S
Sightseer640826 Couples
10
A really lovely stay at the Golden Tower
Pros:

A gem of a family run hotel in central Florence, within 7-10 minutes of most attractions. Spent 5 very enjoyable nights (including a birthday) which everyone in the hotel went above and beyond to make special - thank you. We had a his/ hers massage in the spa which was relaxing, and our room 501 has a separate jacuzzi & an outdoor area to sit and relax.
Considering breakfast is advertised as a buffet, you are offered cooked eggs and bacon along with a wide selection of croissants and fruits. As my wife will attest I’m someone who likes to set the bar high, & would have no hesitation in recommending this lovely boutique hotel. Our thanks and congratulations, to The Golden Tower staff!

2026-04-16 via Tripadvisor