Premier Inn West Bromwich Town Centre - New Square

Great hotel and pub opposite.
Very welcoming in both hotel and the pub.
Nice reasturant in the pub and good selection of food and drinks

I am a disabled patron. So have a very large room with accessible bathroom was excellent.
The staff were quick for service and very engaging.

Rent rum, alla bas-bekvämligheter man behöver.

Rummet väldigt bra, restaurangdelen uppskattad av medlemmar i gruppen.. bra hjälp med bagaget men minus för omständlig personal vid själva incheckningen..

Friendly and very accommodating.

Arrived late and asked about dinner options, was directed to the Restaurant across the street but told be quick as they stop orders at 20:30hrs.
I went straight over as it was 20:20hrs, was turned away immediately, not even offered a bar meal or anything.
Needless to say I was somewhat disappointed as my day started at 07:30hrs when I left Dunfermline to get there.

Now the good stuff, lady in the Premier Inn reception was lovely and gave me a sheet with a selection of places local to eat or request delivery.

I fell asleep on the super comfortable bed, woke up in the morning ready to eat for Scotland.
Breakfast was sublime, freshly cooked bacon and eggs with the nicest sausages I have ever eaten in an establishment like this.

The lady’s that looked after me, Tracy and Kelly were the difference to a lovely breakfast to a truly great experience of great food and hospitality that really made a difference.

Thank you Premier Inn for getting it right with this location, whatever you are paying them needs to be doubled as they have represented you above and beyond.

Ideal place for short stays bedrooms are a great size breakfast is great and pricing is super reasonable. Big car park, good ev chargers. Basic but great value.

We came to the area to scatter my nans ashes as she lived here as a child and to also travel to Wales to scatter my grandads as that’s where he lived as a child.
My sister and I came with two children, aged 10 and 8. My mum and her husband and my auntie and her husband also stayed.
We were late arriving on the Friday evening, the gentleman on reception was lovely, booked us in for breakfast the next day, explained where the room was etc. We had breakfast on the Saturday morning, staff were all lovely, helpful when asked a question and it was very nostalgic for us all to hear people talking with the same lovely accent my late nan had.
We left the hotel around 9.15am, to travel to various places scattering ashes along the way. The journey to Milford Haven in Wales took nearly 3 hours there and the same on the way back.
As you can imagine it was a very long and emotional day.
We arrived back at the hotel around 8pm, popped to the room and then went back to pub across the car park for some food. We had a lovely meal, toasted our late nan as it was her birthday.
On returning to reception we were collecting some milk and teabags, the children were talking, the receptionist then stopped speaking to the customers checking in to say to the children that the corridors were quiet from 9pm… it was 9.30pm. We were stood in reception, not in a corridor. We were waiting to book in for breakfast. I felt extremely embarrassed that she stopped speaking to the customers she was dealing with to basically tell us off for talking in an open reception not even near the quiet corridors.
As I say the children were talking, not shouting or even messing around which considering they’d had 6+ hours trapped in a car, a very emotional day and one has severe adhd and autism, talking was actually fine! If she had seen him on a bad day we would’ve probably been removed from the hotel!
We didn’t book for breakfast, I said to her we weren’t stood in a corridor and they were talking not shouting, we then left and went to our room.
I went back to reception to give the lady some feedback, explain it had been a long and very emotional day, that the children weren’t misbehaving they were talking, to be met with a very sarcastic “is there anything else I can help you with madam, we are on cctv madam and would you like to speak to my manager madam.”
I found her whole demeanour absolutely awful. I was telling her we’d had an awful, emotional long day, with children with difficulties and that she could’ve waited for the other guests to have gone and the mentioned about the quiet corridors in a different way, but she just kept saying “anything else I can help you with madam?”
The day was, as I say long and emotional, but also a day to remember because of what we did & with it being the first birthday of nans without her here. That receptionist has put such a massive dampener on my time and I can honestly say I went to bed livid.
On a day were the children have been bored, trapped and around very emotional adults I think them speaking in reception is more than ok. I actually had not long before told them how proud I was of them for how they’d behaved all day, only for some receptionist to act like they were running g riot and screaming down corridors.
I did myself no favours, as she was just continuing to be sarcastic, not listen or even say something like “I’m sorry if it came across as rude”. she just continued to be sarcastic, I did call her a name and stomped off to our room, not my finest moment but also the frustration of someone not even listening or even realising what she had done could appear rude got the better of me.
When I went to give the feedback I really just wanted her to realise how hard that day had been and how actually those kids had really done nothing but I was just met with sarcasm.
Ruined what would’ve been lovely as that will be what I remember from this trip.
Please train your one member of staff about unseen disabilities, especially in children and how to maybe speak to customers about things.

After 6 hrs of travelling spreading a family member’s ashes we arrived back at 9:30pm (Sat 8th). Myself, sister and 2 children were waiting in reception to book breakfast. The receptionist who was dealing with another couple with a baby told my children that they need to be quiet in the corridor as people are asleep. They were talking to us and not being noisy we would ourselves tell them to be quiet if there were being loud in a corridor. This has upset me as my children have been very behavioured on what has been a difficult day for our family and to have them spoken to in that way was not pleasant. My son has Autism and ADHD which is challenging but to have his good behaviour dismissed so blatantly infront of others is disappointing. We attempted to address the comment made by the receptionist who was further dismissive. As she stated you have CCTV so please check the cameras at this time and you will see how rude your staff member was to my family.

Very clean inside, extremely helpful & kind considerate staff. Has a lovely breakfast room run by the inn. The bed was very comfortable.
Everything about our stay was good

We were really blown away by the helpfulness and warmth of welcome at this Premier Inn. Amazing to get a balcony and a view too!

Daeschwarn was fantastic. Had a few more rowdy people before us but kept them quiet and his service was brilliant. Would recommend staying again, rooms were tidy and just what you’d need

I visit West Brom frequently and do pick this hotel as it is close to work and has EV charging points (only 4) under POD POINT App.

My saty over two nights been the worst so far!

1. No responsibility from premier inn for the parking EVs. This solely belongs to the adjacent pub next door. Chances of asking the driver to park else where..... Well, I'll leave it to your imagination as I see more and more NON EV cars parking in the designated EV points.

2. Be warned, if the restaurant is busy when staying here... You are not the priority!!! Waited so far for around 35 mins (still waiting!) for my desert!

Unfortunately, if this service continues, I'll be looking elsewhere to stay in the future.

This review is being left in conjunction with the Warwick Premier Inn, and is being left after an email request from Premier Inn to rate our stay/ experience.

We (myself, husband and two children) were due to stay at Burton on Trent, travelling up from Portsmouth to then visit Alton Towers the next day. Unfortunately our car irreparably broke down just outside of Warwick, an hour away from the hotel. After waiting on the breakdown service to come and the time of their arrival being continually pushed back we called Burton on Trent to see if there was anything they could do to help in terms of moving the booking to the Warwick hotel (knowing this may not be the case but worth a call to see). Called twice, having gone through the automated call operator each time, to be left with the phone ringing for around 4 minutes before a message says about the hotel being busy dealing with other guests and to call again later. At this point it was 11pm and we needed to get the children somewhere to sleep. We then decided to try and call the Warwick hotel who did answer but said they couldn’t move the booking (as we expected). We described our situation and asked if there was a family room we could book instead. We were told that all the family rooms “that had been made up for that day” were booked, but we could book 2 double rooms instead but would need an adult and child in each room (after we had explained I would come with the children while my husband waited with the car and were told we couldn’t book just one double room for myself and the children). We asked if there were any family rooms at all but were told none had been “made up” so we couldn’t book them.
We have always booked with premiere inn for this trip we do (and have done since 2022, staying at both Burton on Trent and Derby West) so were disappointed to say the very least that on this occasion where we’ve encountered an issue beyond our control, being over two hours away from home and an hour away from our booked hotel, there’s either been no answer from the hotel or a lack of empathy for the situation we found ourselves in. We ended up booking a family room at Holiday Inn Express in Warwick who were nothing but exceptionally helpful and apologetic that we had to wait 5 minutes for the room to be made up as a family room (no bother for us - it was a room!). I fail to understand why Premier Inn couldn’t have offered the same service when we came to you in the first instance (and you already had our money!).
Interesting also that I’ve been asked for a review of our stay when we didn’t even check in and stay - which makes me wonder whether Premier Inn are even aware that we didn’t stay or question why (but like I say at this point they had our money for a nights stay and breakfast for us all the following day which we didn’t make use of so it makes no difference to them).

Very friendly staff very helpful especially Alex and Tracey helped us have a lovely breakfast before we set off for a busy day

After a long drive from South Wales and a wonky satnav trip into the town center, I eventually found this hotel. The lady on reception was lovely and welcoming and assisted me with everything I needed whilst checking in. My room was lovely and clean and there was enough tea, coffee and everything else I needed for my stay. The bathroom was lovely and clean also with a very good shower and fluffy towels.

I ventured down for my evening meal and the staff in the restaurant couldn't have been more helpful and polite and nothing was too much trouble for them. The food was lovey but as I was tired I went back up to my room for that much needed shower and to rest up in bed before a day at my conference, As an added bonus I was treated to several firework shows for most of the evening which I enjoyed.

My bed was very comfortable and i slept well waking up rested for a full day at work. Check out was very simple and I would be happy to return here if I need to come to Birmingham again.

The staff are helpful and friendly. The room was comfortable. I asked for the bathroom floor to be cleaned 3 times. It wasn't done, tissue on the floor, which wasn't pleasant.

It's not The Hilton, but you also don't pay like it's The Hilton. This very affordable hotel offers more than enough value for money. The beds are comfortable, the breakfast was very tasty, and the staff is extremely friendly and helpful.

Excellent location. Very clean room and lovely staff. The pub attached was lovely Excellent food and staff there too!
Highly recommended to others

Very poorly staffed in the hotel and restaurant leaving them unable to accommodate and feed the customers. The restaurant outside was like a building site, very poor

We stayed her for a family reunion. We booked the room, dinner and breakfast option. We were not disappointed, the rooms are clean and beds comfortable.
The staff are friendly and helpful.
The food in the restaurant was delicious.
I will definitely be returning to this hotel.