White Swallow Hotel

Hotels
31-33 Lord Street , Blackpool , GB

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Facilities

WiFi available
Free WiFi
Non-smoking rooms
24-hour front desk
Heating
Terrace
Pets allowed
Laundry
Safety deposit box
Ironing service
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Review Highlights

Pros:
Excellent breakfast (frequently praised)
Very friendly, accommodating staff/hosts
Great, central location close to stations and attractions
Clean and comfortable rooms (many mentions)
Good value for money
Pet-friendly (no extra charge for pets)
Cons:
Dog-friendly policy allowing dogs in dining room (offensive to some guests)
Parking limitations
Intermittent WiFi reported
Some rooms dated; small showers and occasional locked windows leading to heat
Minor exterior/amenity suggestions (no ashtray outside)

Categories

Cleanliness
1
Consistently described as very clean in multiple reviews ("lovely clean room", "very clean and quiet").
Service
1
Hosts and staff repeatedly praised as friendly, helpful and accommodating (owners stayed awake for late check-in, staff go above and beyond).
Location
1
Frequently called perfect/excellent and noted as very convenient (close to train/tram stations, North Station, nightlife and theatres).
Room Quality
1
Mixed comments: some rooms cosy and comfortable, but several notes of dated decor, small showers and one locked window creating heat issues.
Amenities
1
Multiple amenity issues mentioned: dog-friendly policy with dogs allowed in the dining room (unpopular with some guests), parking difficulties, intermittent WiFi and minor exterior/ashtray suggestions.
Value for Money
1
Many reviewers explicitly call it good value or great value for money (one paid £50 and praised the breakfast/value).
Food and Beverage
1
Breakfast repeatedly described as excellent, plentiful and a highlight of the stay.
Overall Experience
1
Overall very positive sentiment: many repeat stays, strong recommendations and hosts described as welcoming; small complaints do not dominate impressions.
* This sentiment is summarized by AI based on user reviews.
Updated at: 2026-04-14 06:40

Property Description

At the heart of Blackpool's vibrant North Shore district, the White Swallow Hotel offers a perfect blend of comfort and convenience for your stay.

Prime Location: Just a short stroll from the stunning North Beach, North Pier, and Blackpool Tower, you will find yourself in the center of all the action. Whether you're looking to explore or relax, our hotel is your ideal base.

Comfortable Accommodations: Our rooms are designed with your comfort in mind, featuring flat-screen TVs, private bathrooms with modern amenities, and complimentary toiletries to ensure a delightful stay.

Delicious Breakfast Options: Start your day with a tasty breakfast selection, including buffet, continental, and hearty Full English/Irish choices perfectly crafted to fuel your adventures.

Book your unforgettable getaway at the White Swallow Hotel today!

Important information:

This property does not accommodate bachelor(ette) or similar parties.
Please inform of your expected arrival time in advance. You can use the Special Requests box when booking, or contact the property directly using the contact details in your confirmation.
A deposit may be required at the property.

Check-in and check-out hours:
Check-out: 11:00 AM

Location

Guest Reviews

Cleanliness: 1
Service: 1
Location: 1
Room Quality: 1
Amenities: 1
Value for Money: 1
Food and Beverage: 1
Overall Experience: 1
A
Anne • solo_traveller • gb
8
Pros:

Great location not far from Blackpool North train station. Great hosts who were very welcoming. Room lovely and clean and bed was comfy.
Breakfast here is a must, especially their English cooked breakfast with generous portions.
Warm and Welcoming.

2026-09-19 • via Nuitee
S
Smith • solo_traveller • gb
8
Pros:

It, was clean and comfortable.

2026-09-19 • via Nuitee
I
Ian • extended_group • gb
9
2026-09-19 • via Nuitee
W
William • solo_traveller • gb
2
2026-09-18 • via Nuitee
J
Jade • couple • gb
9
Worth a stay without pets accompanying you.
Pros:

Great hosts, beautiful breakfast and lovely rooms.

Cons:

One incident while staying put us off returning however it’s quite sad as until this point the stay was exceptional.

2026-09-17 • via Nuitee
P
Patricia • couple • gb
10
Great stay in Blackpool
Pros:

Spotlessly clean hotel with the best breakfast to set you up for the day, perfect location and safe parking overnight at bottom of street

2026-09-17 • via Nuitee
C
Christine • solo_traveller • gb
7
2026-09-14 • via Nuitee
K
Keith • solo_traveller • gb
10
Pros:

Nice single room. Friendly greeting by Chris. Breakfast was awesome, plenty of food and nice and hot. Facilities were clean and only a few minutes walk to the station or 20mibsxat most from North Pier.

2026-09-14 • via Nuitee
L
Leanne • solo_traveller • gb
8
Great location and good value
Pros:

I liked the location, good breakfast, comfortable bed, clean room, tea and coffee in the room and friendly hosts.

Cons:

Wi-Fi wasn’t great

2026-09-14 • via Nuitee
R
Ripley • couple • gb
10
Excellent from start to finish will definitely stay again
Pros:

Very nice and the host was fantastic

Cons:

It was warm and friendly and very clean and breakfast was amazing

2026-09-14 • via Nuitee
D
Donnie • couple • gb
10
Great bed and great breakfast
Pros:

Amazing stay, high recommend. Lovely hosts who happy to give loads of advice on where to go. Roomy bedrooms and a comfy bed. The breakfast was wow, very fresh and tasty full English and a good selection of pastries etc to go with it. Will be booking to stay here again when we head this way.

2026-09-13 • via Nuitee
A
Alice • extended_group • gb
10
Amazing!
Pros:

Room was spacious, comfortable and spotless. The breakfast was amazing, and the second day we stayed after we ordered a vegan breakfast the day before they got in vegan bacon for us. They also allowed us to leave our cases at hotel for a few hours after we checked out.


They also gave us excellent recommendations for places to eat and drink,

Cons:

The WiFi did not work throughout the stay, but the due to room, friendliness of staff and quality of breakfast it did not bother me.

2026-09-13 • via Nuitee
D
Donnie • couple • gb
10
Great comfy stay in a perfect location for everything
Pros:

Great birthday week end. Lovely big room. Comfy big bed. Amazing breakfast that is one of the best had in a hotel #superb great location

2026-09-13 • via Nuitee
D
david • solo_traveller • gb
9
Pros:

Clean...friendly....attentive....out standing breakfast and service....even willing to let you in late at night when you cant work the fob....don't miss out

Cons:

Would like more pressure in shower

2026-09-13 • via Nuitee
E
Emmerson • solo_traveller • gb
7
Pros:

good location, close to train station,

2026-09-13 • via Nuitee
A
Alan Roberts • solo_traveller • gb
10
2026-09-12 • via Nuitee
S
Steven • solo_traveller • gb
10
Pros:

location price owners and breakfast ! all

Cons:

cant think of anything

2026-09-11 • via Nuitee
B
Becky • solo_traveller • gb
10
Pros:

The room was fantastic, decor was amazing, so spacious and the bed was so comfy!complimentary tea/coffee, water. Will absolutely stay here again

Cons:

Nothing

2026-09-09 • via Nuitee
N
Nester • solo_traveller • gb
10
2026-09-08 • via Nuitee
G
gORDON • solo_traveller • gb
10
Fantastic quality & all round value has no comparison among the many places that I have stayed at previously.
Pros:

Just such a comfortable & welcoming place to stay. Clean, quiet & the breakfast facilities are incredible & wide ranging with all dietary varieties well covered. I have stayed in many hotels in Blackpool over 3 years. The White Swallow will be my go to from now on. Not just the value for money but the all round experience makes these premises by far top of the list.

Cons:

That I didn’t stay here earlier.🤣🤣.

2026-09-08 • via Nuitee