U&Me; BW Signature Collection

Hotels
BW Signature Collection by Best Western
8.2 (5977 reviews)
Storgatan 46A , Umeå , se

Children allowed

Facilities

Electric bicycle charging station
Fitness facilities (surcharge)
Parking
Non-smoking rooms
Restaurant
Family rooms
Lift / Elevator
Luggage storage
Express check-in/check-out
Facilities for disabled guests
See all facilities

Review Highlights

Pros:
Great location
Good service
Delicious food
Cons:
Issues with cleanliness
Room space constraints

Categories

Cleanliness
7.3
Some complaints about cleanliness and functionality, noted issues with the sink.
Service
8.8
Highly praised staff, described as very helpful and friendly.
Location
8.8
Centrally located, convenient for access to restaurants and public transport.
Room Quality
7.3
Mixed feedback; noted issues with space and design peculiarities in the room.
Amenities
8.3
Good breakfast options and restaurant services mentioned positively.
Value for Money
8.3
Overall a good deal considering location and amenities.
Food and Beverage
8.8
Fantastic food quality noted, especially for breakfast.
Overall Experience
8
General satisfaction indicated, with a desire to return.
* This sentiment is summarized by AI based on user reviews.
Updated at: 2025-12-20 07:13

Property Description

Central Location and River Views
Located in the heart of Umeå and overlooking the picturesque River Umeälven, U&Me Hotel offers a modern stay with stunning city and river views from upper floor rooms.

Convenient Amenities
Enjoy free WiFi, cable TV, and complimentary toiletries in every room. The self-service check-in kiosks provide a seamless arrival experience, while the nearby Women's History Museum adds a touch of culture to your stay.

Delicious Breakfast and Nearby Attractions
Start your day with a delicious breakfast at Kulturbageriet, conveniently situated in the same building. Explore attractions like Norrland’s Opera House and Umeå University, all within a short distance from the hotel.

Ready to experience the perfect blend of comfort and convenience? Book your stay at U&Me Hotel now!

Important information:

Kindly observe that U&Me Hotel does not accept cash as a payment method.

Guests under the age of 18 can only check in if traveling as part of a family.Guests are required to show a photo ID and credit card upon check-in. Please note that all Special Requests are subject to availability and additional charges may apply.
Guests under the age of 18 can only check in with a parent or official guardian.

Check-in and check-out hours:
Check-out: 11:00 AM
Airport code: UME

Property Policies

  • Internet

    WiFi is available in all areas and is free of charge.

  • Children and extra bed policy

    Children of any age are allowed.
    Children up to and including 2 years old stay for free when using an available cot.
    Children up to and including 12 years old stay for free when using an existing bed.
    You haven't added any extra beds.
    Any type of extra bed or child's cot/crib is upon request and needs to be confirmed by management.

  • Pets

    Pets are not allowed.

  • Groups

    When booking more than 9 rooms, different policies and additional supplements may apply.

  • Parking

    Private parking is possible on site (reservation is not possible) and costs SEK 165 per day.

Location

Guest Reviews

8.2
Based on 5977 reviews
Cleanliness: 7.3
Service: 8.8
Location: 8.8
Room Quality: 7.3
Amenities: 8.3
Value for Money: 8.3
Food and Beverage: 8.8
Overall Experience: 8
J
Julius Gabriel solo_traveller de
10
Great atmosphere
Pros:

My room was modern, clean, and very comfortable, and the highlight was definitely the amazing view from the 11th floor.

A special mention goes to the young man at the reception, who was extremely friendly and helpful. He was always approachable and able to assist with any questions, which made the overall experience even better.

It was also convenient to eat at Kulturbageriet with a hotel discount.

Parking was easy in nearby garages for around 140 SEK per 24 hours.

Overall, a very enjoyable and comfortable stay—I would definitely come back.

2026-05-23 via Nuitee
S
Severin couple se
9
2026-05-23 via Nuitee
S
Stig E solo_traveller se
10
Pros:

Bra läge, utmärkt rum, mycket trevlig personal

2026-05-22 via Nuitee
C
Caroline solo_traveller se
10
2026-05-21 via Nuitee
Сальников solo_traveller se
10
2026-05-21 via Nuitee
B
brenda solo_traveller se
6
2026-05-21 via Nuitee
E
Emelie family_with_children se
8
2026-05-20 via Nuitee
K
K family_with_children fi
10
2026-05-20 via Nuitee
T
Thomas solo_traveller se
6
Pros:

Läget och frukost var jättebra.

Cons:

Handfatets placering utanför badrummet är otroligt dumt med tanke på hygienen på det man tar i badrummet och intimtvätt måste ske ute i rummet.

2026-05-20 via Nuitee
M
Martin solo_traveller se
10
2026-05-20 via Nuitee
E
Elvy extended_group se
7
2026-05-20 via Nuitee
C
Carolina solo_traveller se
7
2026-05-20 via Nuitee
M
Marija solo_traveller se
10
Unforgettable breakfast and perfect location
Pros:

I was truly impressed with my stay at this hotel. The breakfast was absolutely outstanding – not only generous and varied, but something truly special that is hard to find even in highly rated hotels. What makes it exceptional is the freshly baked homemade bread, baked in a stone oven, crisp and warm, made from a sourdough starter that is over 10 years old. The same sourdough is also used for the waffles, which you can prepare yourself at the waffle station.

The location is perfect, right in the city center and next to the park by the river.

Another highlight is the room design – the bed was placed right in front of a large window, which made it incredibly relaxing to lie in bed while enjoying the view outside. This thoughtful design really adds to how cozy and pleasant the room feels.

Overall, a wonderful experience and highly recommended.

Cons:

The closing of the doors from the other rooms was heard loudly in our room which made it a bit hard to nap, but during the night the sleep was sound and the place was quiet

2026-05-19 via Nuitee
M
Magnus family_with_children no
10
Pros:

Det mest var helt topp! Frukost, rummet, personalen, läget etc...

Cons:

Träningsrummet lever inte helt upp till standarden på hotellet i övrigt. Enda minuset jag kan hitta.

2026-05-18 via Nuitee
K
Klas couple se
10
2026-05-18 via Nuitee
H
Helene solo_traveller se
10
Pros:

Utsikten var enastående och frukosten var utmärkt!

2026-05-18 via Nuitee
Åsa couple se
5
Handfatet förstörde nästan hela upplevelsen
Pros:

Den fantastiska utsikten och den goda frukosten

Cons:

Att handfatet inte var i badrummet utan i sovdelen. Otroligt ohygieniskt. Vi kommer inte att rekommendera hotellet på grund av detta.
Vid frukosten på helgdagarna när det var fullt av gäster fick vi först vänta på bestick i en kvart, sedan fanns det varken koppar eller kaffe.

2026-05-18 via Nuitee
T
Tony couple se
7
Pros:

Man bor mitt i centrum

Cons:

Att man inte fick parkera i hotellets garage. Svårt att hitta parkering på fredag eftermiddag när vi kom.

2026-05-18 via Nuitee
E
Erica couple se
8
Pros:

Läget sköna sängar och en fantastisk frukost

2026-05-18 via Nuitee
A
Arja couple se
9
Pros:

Centralt nära till allt, otroligt fin del där frukosten serverades.
Trevlig personal.

2026-05-18 via Nuitee