The X Hotel Brunswick Square

Hotels
4.6 (1406 reviews)
11 Brunswick Square , Brighton & Hove , GB

Paid
Children allowed

Facilities

WiFi available
Free WiFi
Parking
Non-smoking rooms
Heating
Family rooms
Pets allowed
Express check-in/check-out
Non-smoking throughout
Daily housekeeping
See all facilities

Review Highlights

Pros:
Close to destination
Good value for money
Cons:
Poor cleanliness
Awful service
Room quality issues
Lack of amenities

Categories

Cleanliness
2.7
Many reviews mentioned issues with cleanliness, such as old and filthy conditions.
Service
4.2
Service was highlighted negatively, especially regarding check-in procedures and unhelpful staff.
Location
7.7
Location was frequently mentioned positively, being close to destinations.
Room Quality
3.2
Rooms were described as small, damp, and poorly maintained.
Amenities
3.7
Lack of basic amenities including heating and proper furnishings.
Value for Money
4.7
The feeling of poor value due to various issues mentioned.
Food and Beverage
5.3
No specific comments were made about food and beverage options, deemed standard quality for this hotel tier.
Overall Experience
5.3
The overall experience is mixed, heavily impacted by service and room quality issues.
* This sentiment is summarized by AI based on user reviews.
Updated at: 2026-01-07 15:01

Property Description

Luxurious Accommodation
The Brunswick Square Hotel & Spa provides a luxurious stay in the heart of Brighton and Hove. With en suite rooms, free Wi-Fi, and elegant decor, every guest is sure to feel pampered and comfortable during their stay.

Unique Room Selection
Choose from a variety of room options at The Brunswick, including 4 poster rooms and Master Rooms with stunning sea views. Each room is thoughtfully designed to provide a unique and memorable experience for every guest.

Convenient Location
Situated in a Grade I listed square, just a stone's throw away from the beach and surrounded by top-notch restaurants and bars, The Brunswick offers the perfect blend of serenity and convenience for travelers seeking a memorable seaside getaway.

Ready to experience luxury and convenience in Brighton and Hove? Book your stay at The Brunswick Square Hotel & Spa now!

Important information:

This property offers online self check-in only.

In order to complete the online self check-in process, each guest is required to provide Identification before arrival. If you choose not to provide your ID before arrival, you may not use the online self check-in. A check in fee of POUND 25 will apply.

To ensure the safety, security, and registration of all guests, an insurance fee is required of four pounds and ninety seven pence per guest. This nonrefundable fee is for the pre-authorization on the card provided prior to the check in, covering any incidental charges, smoking violations detected or unsettled payments at check-out.

Please note early check in or late check out are only possible at a surcharge. If you haven’t completed the online check in by 18:00PM costs POUND 25 to check in after 18:00PM.

A surcharge fee of POUND 49 applies for arrivals after check-in hours. All requests for late arrival are subject to confirmation by the property.

The property will only accommodate the number of guests specified in the booking confirmation. A surcharge of POUND 35 per person per night applies for each additional guest you wish to add to your reservation. Additional unregistered guests are not allowed at the property.

Smoking anywhere on site or out of any window, or covering the fire alarm is strictly prohibited. Violating this policy will result in an additional fee of POUND 200. Your reservation will be immediately terminated and will remain nonrefundable.

Quiet hours are between 22:00:00 and 07:00:00.

Guests are required to show a photo identification and credit card upon check-in.

Please note that all Special Requests are subject to availability and additional charges may apply.

This property will not accommodate hen, stag or similar parties.

Guests under the age of 18 can only check in with a parent or official guardian.Please inform of your expected arrival time in advance. You can use the Special Requests box when booking, or contact the property directly using the contact details in your confirmation.
Guests are required to show a photo ID and credit card upon check-in. Please note that all Special Requests are subject to availability and additional charges may apply.
Guests under the age of 18 can only check in with a parent or official guardian.
This property does not accommodate bachelor(ette) or similar parties.
A deposit may be required at the property.

Check-in and check-out hours:
Check-out: 10:00 AM
Airport code: LON

Location

Guest Reviews

4.6
Based on 1406 reviews
Cleanliness: 2.7
Service: 4.2
Location: 7.7
Room Quality: 3.2
Amenities: 3.7
Value for Money: 4.7
Food and Beverage: 5.3
Overall Experience: 5.3
L
Lisa • solo_traveller • gb
4
Pros:

The location was great and parking wasn't too bad to be honest

Cons:

I arrived between 5-6pm as confirmed by myself and noted by hotel, I had a call from a rude person who did not identify herself, but demanded I tell if I was coming, which I had already confirmed.
When I arrived at 5.45pm there was no staff, which means there is no support at all there was another couple waiting to go in they had been waiting 25 mins for a reply to whassup in order to gain entry code. It is a self check in so again beware.
It took 15 minutes to get an answer to start check in
I was then charged a late check in fee of £25, then £5 per person staying for insurance then had to send ID ..
They send an email to check in early which costs you £20 to 'Skip the queue' which i declined.
Then was charged the the extra £35 for checking in late. They would not release door code until this had been done! What was more annoying is that in the property you have a notice stating you have until 8pm before charged a late check in fee.. non of this is shown when you book. I have taken photos of the signage for reference and will be following up.

The room was huge, amenities were supplied including microwave which was faulty, a lamp that was faulty, overloading of plug sockets..
The bathroom was okay but the walls were filthy with dirty marks all over them.
Bedding had some stains on.
Curtains missing, bed has broken slats. The parque floor had bits missing, the door of the room looked okay from outside then when you shut it from inside had a plasterboard nailed onto it ..
This may have been a one off and other rooms may well be okay but just as an FYI.

2026-09-19 • via Nuitee
P
Perfect • extended_group • gb
1
It’s a dirty run down nightmare accommodation.
Pros:

It’s location

Cons:

Everything, dirty, noisy, room was broken into,dog poo in the entrance, an over all extremely bad experience, booked for 4 nights, stayed 1,

2026-09-18 • via Nuitee
Z
Zoe • couple • gb
10
2026-09-18 • via Nuitee
M
MIREILLE • family_with_children • gb
1
2026-09-17 • via Nuitee
G
Gro • solo_traveller • no
1
Pros:

Beliggenhet

Cons:

At de skulle ha mer penger etter at har bestilt. Vi sov der en natt før vi fant oss et nytt hotell. Vi gikk tilbake for å se om det var en kode Vi måtte bruke for å kunne sjekke ut. Da var der to hunder inne på rommet vårt!

2026-09-17 • via Nuitee
C
Cosmi • solo_traveller • gb
1
2026-09-16 • via Nuitee
O
Omar • couple • gb
1
Worst customer service
Pros:

The worst service

Cons:

There is nothing to like about

2026-09-14 • via Nuitee
O
Oscar • solo_traveller • gb
1
Pros:

Nothing.

Cons:

The room I booked looked nothing like the photos online. It looked and felt like staying in a hostel. It was unclean and uncomfortable. When I tried contacting the property manager there was no way to speak to a person. I had to go through booking.com to raise my concerns, which were very helpful.

2026-09-14 • via Nuitee
B
Boulter • solo_traveller • gb
10
Pros:

The rooms had so many beds we didn't even use one of the 3 rooms we booked

Cons:

The check in took over an hour and because of such a late check in time we missed 3 hours of the concert we were to see

2026-09-11 • via Nuitee
P
Purdy • couple • gb
2
Do not book - even for the money, it’s not worth it
Pros:

The location was great… not much else unfortunately

Cons:

There was lots of hidden fees after booking! The walls and bed frame were filthy. One tiny window in the room which led into the courtyard of another property, which was very noisy. The lock on the front door was electric and “low charge” which led to my partner getting locked out for ten minutes. Check in was very confusing. Wouldn’t recommend

2026-09-11 • via Nuitee
G
Gauntlett • solo_traveller • gb
1
Pros:

Couldn't get in

Cons:

Couldn't get in

2026-09-10 • via Nuitee
M
Mohammadi • solo_traveller • gb
1
2026-09-10 • via Nuitee
D
Damien • solo_traveller • gb
1
2026-09-10 • via Nuitee
L
Lyubomira • couple • gb
4
Pros:

No

Cons:

No

2026-09-09 • via Nuitee
T
Tanya • couple • gb
1
Worst stay
Pros:

The worst place i ever stayed

Cons:

No proper communication no service everything was weird and in-fact the charge extra money when we were doing the checkin. No proper instructions it was completely AI based WhatsApp chat
There was all the guest talking to us no one liked it
No proper ventilation in room the rooms downstairs was soo smelly i even tried to make complaint but no response
Me and my husband went there for our 1st wedding anniversary they ruined it

2026-09-09 • via Nuitee
J
Jack • couple • gb
1
Pros:

Very poor check in charge you extra once booked

2026-09-09 • via Nuitee
S
steven • solo_traveller • gb
1
I’m disappointed - I read so many very bad reviews after I booked
Cons:

On way to hotel - lady called saying we cancelled room - I was upset - she said go on booking .com find another room - refund at midnight - no refund - they said they refunded - didnt answer my calls sent delayed texts - caused me stress - Still havent got my refund - compensation should apply for canceling room as it’s a clear indication they gave it to someone Else who was paying more as trailaton was on in Brighton weekend

2026-09-08 • via Nuitee
K
Khattak • couple • gb
1
2026-09-07 • via Nuitee
H
Halis • solo_traveller • nl
7
2026-09-07 • via Nuitee
E
Elisa • couple • gb
4
2026-09-07 • via Nuitee