The Auckland Hotel

Hotels
9 (807 reviews)
312/3/4/5 Marine Road , Morecambe , GB

Children allowed

Facilities

WiFi available
Free WiFi
Non-smoking rooms
24-hour front desk
Restaurant
Heating
Terrace
Family rooms
Lift / Elevator
Luggage storage
See all facilities

Review Highlights

Pros:
Friendly staff
Good location
Cleanliness
Cons:
Parking issues
Some dated rooms
Breakfast pricing

Categories

Cleanliness
8.39
Generally clean, but some specific issues in housekeeping noted.
Service
9.86
Staff were very friendly and helpful.
Location
9.4
Great location, easily accessible to pubs and other amenities.
Room Quality
8.35
Room size and comfort were satisfactory, though some dated aspects mentioned.
Amenities
9.38
Good facilities overall with some issues noted.
Value for Money
8.84
Some guests felt breakfast should be included given the pricing.
Food and Beverage
8.39
Breakfast was good, but pricing concerns noted.
Overall Experience
9.36
Most guests had a lovely stay with few concerns.
* This sentiment is summarized by AI based on user reviews.
Updated at: 2026-01-19 07:23

Property Description

Prime Beachfront Location
Situated in Morecambe, The Auckland Hotel offers a 3-star experience with a shared lounge, terrace, and restaurant. Guests can enjoy the beachfront view and easy access to nearby attractions like Morecambe North Beach and Morecambe Promenade Beach.

Comfortable Rooms with Sea Views
Each room at The Auckland Hotel features a flat-screen TV, private bathroom, and free WiFi. Some rooms even offer picturesque sea views, providing a relaxing and cozy atmosphere for guests to unwind.

Convenient Amenities and Services
With a 24-hour front desk, the hotel ensures that guests receive assistance whenever needed. The non-smoking property also offers a bar, making it a perfect choice for travelers looking to relax and enjoy their stay.

Experience seaside charm and exceptional hospitality at The Auckland Hotel - book your stay now for a memorable getaway.

Important information:

Please note that parking spaces are limited and are on a first-come, first-served basis.

Smoking is not allowed anywhere within the building. This includes bedrooms and public areas. Anyone found to have been smoking in the building will be liable for a cleaning fee of GBP 150 per room to cover the cost of deep cleaning. In addition any soiling or damage to the rooms will be charged accordingly.
A deposit may be required at the property.

Check-in and check-out hours:
Check-out: 11:00 AM

Location

Guest Reviews

9
Based on 807 reviews
Cleanliness: 8.39
Service: 9.86
Location: 9.4
Room Quality: 8.35
Amenities: 9.38
Value for Money: 8.84
Food and Beverage: 8.39
Overall Experience: 9.36
D
David • solo_traveller • gb
9
Friendly, comfortable, well located for the sea front.
Pros:

The staff were very friendly and helpful. The room was comfortable and quiet. The breakfast was good. If I go back to Morecambe this hotel would be a top choice.

Cons:

The stair rails and other surfaces were a bit sticky, but this for me was a small detail that did not detract.

2026-09-16 • via Nuitee
I
Ishara • family_with_children • gb
7
Pros:

Location was great. The size of the room was perfect for my family. I believe it was a little cheaper because we booked last minute.

Cons:

I believe the hotel next door has smoking rooms which you could smell in the hall ways in the Auckland. We could not smell it in our actual room. Though. The hotel itself could do with a bit of modernising.

2026-09-13 • via Nuitee
L
Lai • family_with_children • gb
5
Close to beach
Pros:

Location was good

Cons:

Room very small and uncomfortable

2026-09-09 • via Nuitee
W
William • couple • gb
7
2026-09-07 • via Nuitee
L
Leighton • solo_traveller • gb
7
Good hotel with great location, free parking rooms adequate but beds are uncomfy.
Pros:

Asked for a room with a bath and see view. This was accommodated with no extra charge

Cons:

Beds are uncomfy.

2026-09-06 • via Nuitee
A
Ayham • family_with_children • gb
6
2026-09-01 • via Nuitee
D
Dalia • family_with_children • gb
7
2026-08-30 • via Nuitee
M
Matthew • solo_traveller • gb
7
2026-08-29 • via Nuitee
W
Wolters • family_with_children • be
7
Pros:

Vanuit het hotel had je een zeer goed zicht op de baai, en dat was zeer mooi! Absoluut een "Room with a view"!
Op de vriendelijkheid van het personeel was ook absoluut niets aan te merken.

Cons:

Het hotel is wel eens aan een opfrissing toe. Wij hadden een beetje een "Fawlty Towers" gevoel ...

2026-08-28 • via Nuitee
I
Imeson • couple • gb
10
2026-08-27 • via Nuitee
J
Julie • solo_traveller • gb
9
Pros:

Room was nice view was lovely

2026-08-27 • via Nuitee
A
Adam • family_with_children • gb
10
Fun, chilled out, stress free and enjoyable
Pros:

It’s cleanliness, the staff were lovely and it was just an amazing hotel and view

Cons:

Nothing it was amazing

2026-08-22 • via Nuitee
P
Peter • solo_traveller • gb
9
Inexpensive stay in a warm and friendly Morecambe hotel
Pros:

Arrived early (1pm) and my room was ready. Staff were professional and friendly. Everywhere I went in the hotel was clean, lit and signage was spot on. Booked a single room. I'm 6 foot and 19 stone, so the bed and shower room was a bit on the small size. Still totally useable though. Excellent night's sleep, albeit with cold feet! Very happy overall and will stay at the Auckland Hotel again.

Cons:

Nothing really stands out other than the small shower room.

2026-08-22 • via Nuitee
C
Claudia • family_with_children • de
3
Sehr teuer für das Hinterzimmer!
Pros:

Nichts

Cons:

Laut und eng. Zimmer zum Hinterhof und dafür sehr teuer. Kein Parkplatz.. Dreckiger Strand

2026-08-22 • via Nuitee
A
Anita • solo_traveller • gb
9
2026-08-21 • via Nuitee
E
Egle • family_with_children • lt
5
2026-08-17 • via Nuitee
R
Roger • solo_traveller • gb
7
Pros:

Sea view was superb.
Breakfast very good.

Cons:

Small room.
Quite dated, needs some refurb work.

2026-08-16 • via Nuitee
M
Maria • family_with_children • es
7
Pros:

Ben situat. Lavabo renovat

Cons:

Habitació incòmode d’arribar-hi. Escala estreta i empindada, sense ascensor. Difícil d’accedir-hi amb les maletes. Passadís estret. Finestres que donaven al darrere, se sentien tots els sorolls d’una cuina de restaurant.

2026-08-16 • via Nuitee
K
Kim • solo_traveller • gb
9
Lovely location.
Pros:

Perfect location. Room was great..

Cons:

Unfortunately, the parking area at the back is small and was full, so we paid over the rd. Shame you dont get discounted.

2026-08-14 • via Nuitee
P
Pete • solo_traveller • nl
7
A decent hotel with good staff and not expensive
Pros:

The room was comfortable.
The breakfast was pretty good value.
The staff were helpful and friendly

Cons:

Nothing really

2026-08-14 • via Nuitee