Welcome to Seoul, a city that thrives on reinvention, where influences from across the globe are transformed into something uniquely Korean and then shared with the world. Today, as we explore the streets of Dongdaemun and Jongno, we’ll uncover how Korea takes inspiration—whether from Chinese, Japanese, or Western traditions—and reimagines it in its own style, creating cultural and culinary phenomena that have captured global attention. Korea has a knack for taking the best of outside influences, adding its distinct flair, and exporting it back out as a cultural powerhouse. On this tour, we’ll taste how this process plays out in food. Each stop will reveal how resilience, creativity, and cultural pride fuel Seoul’s dynamic food scene.
Go to Dongdaemun Station Exit 8, JW Marriott Dongdaemun Square Seoul, and meet at exit 8 with your guide
One of the Eight Gates of Seoul, this historic gate was built in the late 14th century and served as the main entrance to the city. It stands as a reminder of Seoul's historical defense structures.
Dakhanmari is an excellent way to talk about the past of poverty, food sharing and alley culture.
Korean BBQ culture shows the impatience of Koreans and the culture of sharing food.
We visit the “backstreet” stalls inside the market where only locals go, and learn about both street food and homestyle food in Korea.
a chance to see Chinese-influenced, traditional Korean architecture
For a full refund, cancel at least 24 hours before the scheduled departure time.
You can cancel up to 24 hours in advance of the experience for a full refund.
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