Private Madeira East 4x4 Full-Day: Pico do Arieiro, Santana & Rum

5.0
(5 reviews)
Funchal, Portugal

7 hours 30 minutes (approximately)
Pickup offered
Offered in: Portuguese and 1 more

Discover a different side of Madeira on this private East 4x4 full-day tour, where cloud-top peaks, ancient forest, traditional villages and dramatic coastal views come together in one scenic journey. From Pico do Arieiro to Ribeiro Frio and Santana’s thatched houses, this experience reveals the natural and cultural contrasts of Madeira’s east side.

Travel beyond the busiest tourist roads through selected rural and off-road routes with your private local driver/guide. Along the way, visit Faial and Porto da Cruz, a village closely linked to Madeira’s sugarcane history and rum-making heritage, before continuing towards the volcanic coastal scenery of Caniçal. With a flexible pace, scenic photo stops and no other groups sharing the experience, this is a more personal and authentic way to explore East Madeira.

What's Included

Hotel pickup and drop-off
Passenger insurance and licensed activity provider
Private transportation
Scenic photo stops
Local driver/guide
Snacks
Lunch
Meals

Meeting and pickup

Pickup points
You can choose a pickup location at checkout (multiple pickup locations are available).
Pickup details:

Please wait outside the main entrance of your hotel, accommodation or agreed meeting point at the confirmed pick-up time. The driver/guide will arrive in a green Land Rover Discovery 4x4.

Itinerary

Duration: 7 hours 30 minutes (approximately)
  • 1
    Pico do Arieiro

    Begin your East Madeira tour at Pico do Arieiro, one of the island’s highest and most iconic viewpoints, located around 1,818 metres above sea level. This first stop offers dramatic mountain peaks, deep valleys and, when weather conditions allow, breathtaking views above the clouds. It is the perfect place to take photos, enjoy the fresh mountain air and experience Madeira’s natural beauty from one of its most unforgettable locations. Weather and visibility can change quickly in the mountains, making each visit a unique experience.

    30 minutes Admission ticket free
  • 2
    Ribeiro Frio

    Explore one of Madeira’s most beautiful green areas, surrounded by Laurissilva forest, mountain landscapes and peaceful natural scenery. This stop offers a chance to enjoy the island’s fresh mountain atmosphere and admire the contrast between deep valleys, native forest and panoramic views. An optional short walk to the Balcões viewpoint may be available during this stop. This walk has an additional cost of €4.50 per person, paid locally.

    1 hour Admission ticket free
  • 3

    Leave the busiest roads behind and follow quiet green rural tracks through some of Madeira’s most authentic landscapes. Travelling by 4x4, this scenic route to Santana takes you away from the crowds, with mountain views, lush valleys, narrow country roads and peaceful places connected to local life. Enjoy a soft off-road experience that combines adventure, scenery and a genuine view of Madeira’s countryside. In Santana, visit one of Madeira’s most emblematic villages, known for its colourful traditional thatched-roof houses, and learn about local culture, rural traditions and island heritage. During the stop, guests may have free time for lunch, local shops or regional products. Meals, drinks and personal purchases are not included in the tour price and are paid locally by each guest.

    3 hours Admission ticket free
  • 4

    Continue towards Faial, a peaceful coastal village on Madeira’s north-east side, known for its green mountains, ocean views and dramatic natural scenery. This stop offers a beautiful contrast between the island’s high peaks, deep valleys and rugged coastline. At Fortim do Faial, enjoy panoramic views over the village, the surrounding cliffs and the Atlantic Ocean. This small historic viewpoint is a great place to take photos, appreciate the quieter side of Madeira and learn more about the island’s coastal heritage and local way of life.

    30 minutes Admission ticket free
  • 5
    Porto da Cruz

    Visit Porto da Cruz, a charming coastal village on Madeira’s north-east coast, known for its ocean views, volcanic landscapes and strong connection to the island’s sugarcane tradition. During this stop, discover the historic Engenhos do Norte, one of Madeira’s traditional sugarcane mills, where you can learn more about the production of sugarcane honey, aguardente and Madeira rum. This visit offers a cultural insight into an important part of the island’s history, linked to agriculture, local craftsmanship and traditional production methods.

    30 minutes Admission ticket free
  • 6

    Finish the experience in Caniçal, one of Madeira’s most distinctive coastal areas, known for its dry landscapes, dramatic cliffs and wide Atlantic views. This stop reveals a different side of the island, where the green mountains give way to volcanic scenery, open horizons and rugged coastline. Depending on the route and weather conditions, enjoy scenic viewpoints over the ocean and the eastern tip of Madeira, with time to take photos and appreciate the contrast between the sea, cliffs and surrounding natural landscapes. Caniçal also has a strong connection to Madeira’s maritime history, making this stop a beautiful mix of nature, culture and coastal scenery.

    30 minutes Admission ticket free

Additional info

  • Suitable for all physical fitness levels
  • Children are accepted from 3 years old. Please inform us in advance if there are children in your group and their ages, so suitable seating can be arranged when required.
  • Guests with reduced mobility
Supplied by Prestige Tours 4x4 Madeira

Tags

Day Trips
Full-day Tours
Private and Luxury
Private Sightseeing Tours
4WD Tours
Safaris
Short term availability

Cancellation Policy

For a full refund, cancel at least 24 hours before the scheduled departure time.

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Rating

5.0 Based on 5 5 reviews
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