Fashion Window Walking Tour in New York City by WindowsWear

What's Included

Meeting and pickup

Itinerary

• 1
  Saks Fifth Avenue

  Your tour begins at the Saks Fifth Avenue flagship, the storied department store that helped define luxury retail in America. Here you'll learn the store's history and its role in shaping Fifth Avenue, take in its landmark window displays — the same windows famous around the world for their holiday spectacles — and discover how Saks uses visual merchandising, architecture, and brand storytelling to draw shoppers inside. It's the ideal starting point for understanding how New York became a global capital of fashion and retail.

  30 minutes • Admission ticket free
• 2
  Rockefeller Center

  For window enthusiasts, the surrounding blocks are the main draw. Directly across Fifth Avenue stands the Saks Fifth Avenue flagship, whose holiday windows and annual light show are among the most elaborate retail displays in the world. The Channel Gardens promenade leads from Fifth Avenue toward the sunken plaza, framing sightlines that retailers and designers have used for decades to stage seasonal storytelling.

  10 minutes • Admission ticket free
• 3

  Victoria's Secret's flagship and one of the largest lingerie stores in the world. Set behind its signature glass façade just steps from Rockefeller Center, the store spans multiple floors of retail dedicated to lingerie, beauty, sleepwear, and the PINK sub-brand.

  5 minutes • Admission ticket free
• 4

  The Nike House of Innovation 000 is the brand's marquee retail flagship—six levels and roughly 68,000 square feet of what Nike positions as the future of physical retail. Its slumped and carved glass façade creates a kinetic effect inspired by the blur of movement left by a speeding athlete, with a diagonal entryway that echoes the angle of the swoosh.

  5 minutes • Admission ticket free
• 5

  Swarovski on Fifth is the Austrian crystal house's largest flagship—a two-story, roughly 14,400-square-foot retail space that opened in December 2023. Designed by Swarovski Creative Director Giovanna Engelbert, the store trades the traditional jewelry-counter approach for an immersive world of color and light, built around the brand's signature palette of pink, yellow, blue, green, and marshmallow.

  5 minutes • Admission ticket free
• 6

  Coach anchors its Fifth Avenue flagship on a three-level, roughly 20,000-square-foot space designed by William Sofield of Studio Sofield. The store leans into the brand's New York heritage and leather-craftsmanship story, built around a blackened steel staircase and a mix of custom cabinetry, vintage furniture, and bespoke objects.

  5 minutes • Admission ticket free
• 7
  Tiffany & Co.

  Tiffany & Co. has anchored this address since 1940 and is perhaps the most famous shop on New York's most famous retail corridor. Founded in New York in 1837, the house reopened its flagship in April 2023 as "The Landmark" following its first full renovation in over 80 years—a ten-floor transformation led by architect Peter Marino, with a glass-enclosed rooftop addition by OMA's Shohei Shigematsu.

  30 minutes • Admission ticket free
• 8
  Bergdorf Goodman

  Bergdorf Goodman is one of New York's defining luxury department stores—and for a window-focused tour, arguably the most important stop on the route. Its display windows have been a Fifth Avenue fixture since the early 1900s, long treated as a benchmark for the art of the retail window.

  30 minutes • Admission ticket free

Additional info

• Wheelchair accessible
• Infants and small children can ride in a pram or stroller
• Service animals allowed
• Public transportation options are available nearby
• Transportation options are wheelchair accessible
• All areas and surfaces are wheelchair accessible

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