Baranof Downtown, BW Signature Collection

Hotels
BW Signature Collection by Best Western
7 (379 reviews)
127 North Franklin Street , Juneau , us

Free
Children allowed

Facilities

Offsite parking discounted rates available
Fitness facilities (surcharge)
Non-smoking rooms
Restaurant
Family rooms
Lift / Elevator
Luggage storage
Fax/photocopying
Facilities for disabled guests
Non-smoking throughout
See all facilities

Review Highlights

Pros:
Good service
Great location
Cons:
Cleanliness issues
Dated rooms

Categories

Cleanliness
5.89
Some reviews mention bad smells and unclean bathrooms.
Service
8.36
Most reviews highlight friendly and helpful staff.
Location
8.4
Conveniently located near shops and attractions.
Room Quality
6.35
Rooms are dated and small, but some were clean and comfy.
Amenities
6.88
Standard hotel amenities; however, some issues with functionality.
Value for Money
6.34
Pricey for the condition and size of rooms; some guests felt it was fair for the location.
Food and Beverage
6.89
Basic breakfast options available; quality varies.
Overall Experience
6.86
Mixed feelings; enjoyed location and friendliness but noted several issues.
* This sentiment is summarized by AI based on user reviews.
Updated at: 2026-01-10 16:35

Property Description

Central Location
Located within walking distance of the waterfront, boutique shopping, and glacier tours, Baranof Downtown, BW Signature Collection offers a convenient stay in Juneau.

Charming Art-Deco Decor
Each room at the hotel is styled in unique art-deco decor, providing a cozy and stylish atmosphere for guests. Enjoy modern amenities such as cable TV and coffee-making facilities for a comfortable stay.

On-Site Restaurant and Fitness Centre
Indulge in delicious meals at the on-site restaurant and unwind at the lounge after a day of exploring Juneau. Stay active at the fitness centre to keep up with your workout routine even while traveling.

Experience the charm and convenience of Baranof Downtown, BW Signature Collection. Book your stay now for an unforgettable Juneau getaway.

Important information:

Guests are required to show a photo ID and credit card upon check-in. Please note that all Special Requests are subject to availability and additional charges may apply.

Check-in and check-out hours:
Check-out: 11:00 AM
Airport code: JNU

Property Policies

  • Parking

    Free public parking is possible on site (reservation is not needed).

  • Internet

    WiFi is available in all areas and is free of charge.

  • Children and extra bed policy

    Children of any age are allowed.
    Children up to and including 2 years old stay for free when using an available cot.
    Children up to and including 17 years old stay for free when using an existing bed.
    People no matter the age stay for free when using an available extra bed.
    Any type of extra bed or child's cot/crib is upon request and needs to be confirmed by management.

  • Pets

    Pets are not allowed.

  • Groups

    When booking more than 9 rooms, different policies and additional supplements may apply.

Location

Property Accessibility

Public Area
  • Hill Located: No
  • Ramp: No
  • Entrance Type:
  • Entrance Leveled: No
  • Pet Friendly: No
Reception And Restaurant
  • Reception Hearing Accessible: No
  • Reception Wheelchair Accessible: No
  • Restaurant Wheelchair Accessible: No
Elevator
  • Elevator Audio Signals: No
  • Elevator Braille Numbers: No
  • Elevator Contrasting Buttons: No
  • Elevator Visual Signs: No
  • Lifts Accessible: No
Show all accessibility features

Guest Reviews

7
Based on 379 reviews
Cleanliness: 5.89
Service: 8.36
Location: 8.4
Room Quality: 6.35
Amenities: 6.88
Value for Money: 6.34
Food and Beverage: 6.89
Overall Experience: 6.86
G
gordong276 Couples Anchorage, Alaska
8
Good location , classic styl
Pros:

Best hotel for classic style and to visit the capital, good location near shops and eating establishments, comfortableead desk, lamps sitting chair

2026-02-08 via Tripadvisor
D
Donald couple us
8
Great place in a beautiful town.
Pros:

Great location for exploring the town. Beds and linens were excellent!

Cons:

The room was a little musty until we had the windows open for a while

2026-01-19 via Nuitee
L
Larry couple us
6
2026-01-19 via Nuitee
J
Justin solo_traveller us
2
2026-01-19 via Nuitee
J
Joseph couple us
6
2026-01-15 via Nuitee
F
frankward777 Couples Muldrow, Oklahoma
6
Old Hotel
Pros:

Old hotel, very small rooms everything is dated. Service was good, location was close to the dock which is what we wanted.

2025-10-27 via Tripadvisor
K
Kristin partner
10
Pros:

Chris (Kris?) is amazing!

2025-10-01 via Nuitee
E
Enrique
6
Pros:

Hotel needs a revamp… staff is awesome

2025-09-30 via Nuitee
K
Kathryn couple us
8
Historical spot, convenient and clean.
Pros:

Convenient. Laundry access was helpful

Cons:

The room could use more lighting

2025-09-28 via Nuitee
K
Kathleen
10
Pros:

Wait at elevator every day
Lines at breakfast

2025-09-27 via Nuitee
C
Celia
10
Pros:

Really nice place.

2025-09-26 via Nuitee
A
Amy partner
8
Pros:

Convenient to downtown Juneau, the port.

2025-09-23 via Nuitee
N
N5676OFvaleriec Family Irvine, California
6
Welcome to Juneau
Pros:

This is a great older hotel in the heart of Juneau. Easy walk to shops, restaurants and food trucks. There is also a good restaurant in the hotel. Be prepared for lumberjack sized portions that can easily be shared. The reason I only gave 3 stars is because of the unrelenting heat on the mountain side of the building on the higher floors. We were on the 6th floor and had to sleep with the window wide open all night and it was still too hot to require covers. Not all the rooms had this issue but be aware when making plans this could be a problem.

2025-09-22 via Tripadvisor
L
Lidia solo_traveller us
7
2025-09-19 via Nuitee
C
Charles couple au
5
Great place to spend a night before catching a cruise.
Pros:

Very nice bed

Cons:

Coffee machine didn’t work at all in our room.
The light above the door did not work.
The breakfast was poor quality.

2025-09-18 via Nuitee
K
Kati
6
Pros:

Could not sit on toilet w door open, door hits toilet. Bathroom so small. Not clean and smells bad. Beds comfy and service was good.

2025-09-18 via Nuitee
K
KellyR887 Business
10
Great Place
Pros:

I stayed in this hotel for 6 nights during a work conference in a King Suite room. I would recommend this room as it was wonderful. It was clean, bed was comfy and view was fantastic! The rooms don't have air conditioning (it is Alaska), you just open the windows and it cools down fast. The heaters were turned off but I didn't need them.

This hotel is old and it has it's quirks. Elevators are slow, halls are narrow, rooms are dated but clean. Had breakfast three mornings in restaurant. It had basic breakfast items and was very good. The line at check-in was rather long but the front desk workers were very friendly. In fact, everyone was friendly: restaurant workers, maids, concierge staff.

It's location is great. Within walking distance of everything downtown. Food truck court is right next door. I bought discount tickets for tram and seaplane tour from concierge which worked out great. They recommended Juneau Taxi for early morning flight home that went well. Place is a bit pricey, but most things in Juneau are. I would definitely stay here again if I find myself in Juneau, which I hope is soon.

2025-09-17 via Tripadvisor
M
Mark
6
Pros:

This hotel was built in 1931, probably one of the first in the
town. Could use some facelift but it worked for me. the walls are a little thin and if you are loud enough you can here it. I guess it all depends who you have next to you. It was quiet for me. The breakfast's are good if you want to eat at the hotel. Location/location/location - this place is near everything. Nothing more than a five to 10 minute walk in all directions to see the main stuff. I'd give the hotel a 3.5 rating if you could on the survey.

2025-09-16 via Nuitee
J
Jennifer
4
Pros:

Wouldn’t recommend.

2025-09-15 via Nuitee
E
Erica solo_traveller us
7
2025-09-15 via Nuitee