Gem Fitzrovia Hotel

Hotels
8.3 (4188 reviews)
20-28 Bolsover Street , London , gb

Children allowed

Facilities

Non-smoking rooms
Air conditioning
Restaurant
Room service
Family rooms
Lift / Elevator
Luggage storage
Express check-in/check-out
Fax/photocopying
Tour desk
See all facilities

Review Highlights

Pros:
Clean and comfortable rooms
Helpful staff
Great location
Cons:
Small room size
Limited amenities
Breakfast options could be better

Categories

Cleanliness
8.66
Guests reported clean and comfortable rooms, although some noted issues with bathroom size.
Service
8.83
Staff were consistently praised for being helpful and accommodating.
Location
8.97
Location is a strong point, with many reviews highlighting convenience to attractions.
Room Quality
8.12
Rooms are generally nice but some reviews mentioned small sizes.
Amenities
7.65
Some guests expected more amenities like toiletries and water bottles.
Value for Money
7.91
Mixed reviews on pricing, with some considering it poor value for the quality offered.
Food and Beverage
7.66
Concerns about limited breakfast options and needs some improvement.
Overall Experience
8.63
Overall, guests enjoyed their stay and appreciated the good service and location.
* This sentiment is summarized by AI based on user reviews.
Updated at: 2025-12-12 12:50

Property Description

Central Location in London's West End
Located in the heart of London's West End, Gem Fitzrovia Hotel is a 4-star Georgian building offering a convenient stay. Just a short walk from Oxford Street and Oxford Circus, and within easy reach of Regent’s Park, this hotel is the perfect base for exploring the city.

Modern Amenities and Comfortable Rooms
Each room at Gem Fitzrovia Hotel is spacious and airy, equipped with a digital LCD TV and free WiFi. Guests can also enjoy amenities such as tea and coffee-making facilities, as well as 24-hour room service for added convenience.

Dining Excellence at XX-XXVIII Restaurant and Omega Lounge Bar
Indulge in a superb dining experience at the elegant XX-XXVIII Restaurant or unwind with afternoon tea and cocktails at the Omega Lounge Bar. The hotel offers a delightful culinary journey for guests to savor.

Book your stay at Gem Fitzrovia Hotel for a memorable experience in London's vibrant West End.

Important information:

Please note that the card holder and payment card need to be present on check-in for identification or check-in may be declined and an alternative payment card will be requested to cover total accommodations cost.

Guests are required to show a photo identification and credit card upon check-in.

When booking a rate with breakfast included, please note this will be an English Breakfast

Please note different terms and conditions will apply to group bookings for more than 5 rooms. The property will contact the guest following their reservation.

Special requests are subject to availability and additional charges may apply.

Guests with children please note that only one crib is available on request.

The hotel will pre-authorize the first night of the stay for the credit-card holder. If the credit-card is not authorized with the amount, the hotel reserves the right to release the booking.Guests are required to show a photo ID and credit card upon check-in. Please note that all Special Requests are subject to availability and additional charges may apply.
Guests under the age of 18 can only check in with a parent or official guardian.

Check-in and check-out hours:
Check-out: 11:00 AM
Airport code: LHR

Property Policies

  • Groups

    When booking more than 5 rooms, different policies and additional supplements may apply.

  • Internet

    WiFi is available in all areas and is free of charge.

  • Parking

    No parking available.

  • Pets

    Pets are not allowed.

  • Children and extra bed policy

    Children of any age are allowed.
    Children up to and including 2 years old stay for free when using an available cot.
    Children up to and including 2 years old stay for free when using an existing bed.
    Children from 3 years old to 11 years old stay for £25 per person per night when using an available extra bed.
    You haven't added any extra beds.
    Any type of extra bed or child's cot/crib is upon request and needs to be confirmed by management.
    Supplements are not calculated automatically in the total costs and will have to be paid for separately during your stay.

Location

Guest Reviews

8.3
Based on 4188 reviews
Cleanliness: 8.66
Service: 8.83
Location: 8.97
Room Quality: 8.12
Amenities: 7.65
Value for Money: 7.91
Food and Beverage: 7.66
Overall Experience: 8.63
L
Lenka solo_traveller sk
10
2026-03-13 via Nuitee
B
Barbara couple hu
10
Pros:

Great location and excellent price-quality ratio in the city center. I would recommend staying here! :-)

2026-03-12 via Nuitee
O
Ondrej solo_traveller sk
9
2026-03-12 via Nuitee
N
Nick couple gb
8
Pros:

I had eye surgery that day - staff were excellent

2026-03-12 via Nuitee
K
Konstantina extended_group gr
10
Weekend with friends in London
Pros:

Είναι σε πολύ κεντρικό σημείο, σε έναν πολύ ήσυχο δρόμο με σουπερ μαρκετ και καφετεριες σε απόσταση 1 λεπτού. Επίσης, είναι δίπλα σε στάση tube. Το δωμάτιο ήταν πολύ άνετο και το μπάνιο πολύ μεγάλο. Ασφαλές ξενοδοχείο και πολύ φιλικό προσωπικό. Το συστήνω ανεπιφύλακτα!

Cons:

Όλα ήταν τέλεια

2026-03-12 via Nuitee
K
Kerry couple gb
7
2026-03-12 via Nuitee
D
David couple gb
7
2026-03-11 via Nuitee
V
Varlese couple it
10
2026-03-11 via Nuitee
G
Gary couple gb
5
Average
Pros:

Location

Cons:

Small rooms, bar area not manned and lacking in atmosphere .

2026-03-11 via Nuitee
L
LIVIA family_with_children br
8
Pros:

Muito confortável e aconchegante.Localização ótima. Banheiro novo e espaçoso

2026-03-10 via Nuitee
L
Lacombled extended_group fr
9
2026-03-09 via Nuitee
P
Piia Valdmets extended_group ee
8
2026-03-09 via Nuitee
D
Damien solo_traveller gb
5
Pros:

The bed was very comfy and the room was large but very old fashioned.

Cons:

Not worth the money at all, £180 is a lot of money for an outdated room without breakfast.

Staff were disengaged, didn’t really pay attention to you and the location isn’t great in my opinion to warrant the charge.

2026-03-09 via Nuitee
D
Duncan couple ke
9
Super lovely stay..
Pros:

The location was excellent, friendly staff, good food and warm rooms 😊

Cons:

Nothing

2026-03-04 via Nuitee
M
Mark solo_traveller gb
8
2026-03-04 via Nuitee
M
Mark solo_traveller gb
9
2026-03-04 via Nuitee
N
Nyakundi couple gb
10
2026-03-03 via Nuitee
M
Martin family_with_children gb
7
2026-03-03 via Nuitee
C
Charlotte solo_traveller gb
6
Pros:

Very clean good location nice staff

Cons:

Extremely noisy outside, up to midnight the shop opposite were unloading from a wagon. Constant rumbling of tubes underground. Near restaurant room so from 7.30am lots of loud people walking past the room to access restaurant.

2026-03-03 via Nuitee
D
Daniel couple fr
8
Agréable hotel et bien située
Pros:

Bien situé et calme

2026-03-03 via Nuitee