Euston Square Hotel

Hotels
7.5 (3545 reviews)
152 - 156 North Gower Street , London , gb

Children allowed

Facilities

Non-smoking rooms
Air conditioning
Restaurant
Room service
Luggage storage
Express check-in/check-out
Safety deposit box
Fax/photocopying
Non-smoking throughout
Concierge service
See all facilities

Review Highlights

Pros:
Great location
Friendly staff
Good breakfast
Cons:
Small rooms
Heating issues
Lack of hot water

Categories

Cleanliness
6.64
Rooms are mostly clean but some reviews indicated issues with hot water and heating.
Service
8.11
Staff were described as friendly and helpful, providing good service throughout the stay.
Location
8.15
The hotel is well-located near public transport and city attractions.
Room Quality
6.6
Rooms were noted to be small and some issues with heating and water.
Amenities
7.13
Standard amenities available, with some complaints about Wi-Fi and lack of hot water.
Value for Money
7.59
Budget-friendly hotel but with some notable flaws.
Food and Beverage
8.64
Breakfast was well-cooked and presented, positively reviewed.
Overall Experience
7.11
Mixed experiences noted, particularly with room quality but positives in service and location.
* This sentiment is summarized by AI based on user reviews.
Updated at: 2025-12-10 10:17

Property Description

Prime Location Near Major Attractions
Located less than 350 meters from London Euston Station, the Euston Square Hotel offers a stylish stay within walking distance of iconic landmarks such as the British Museum, Regent's Park, and Oxford Street.

Convenient Transport Links
With Euston Square London Underground station just a few steps away and proximity to King's Cross Railway Station and St Pancras International, exploring the city and beyond is effortless for guests.

Modern Amenities for Ultimate Comfort
Experience modern comfort in the hotel's air-conditioned rooms equipped with digital flat-screen TVs, entertainment systems, and access to online music libraries and business services for a seamless stay.

Ready to experience luxury and convenience in the heart of London? Book your stay at Euston Square Hotel now!

Important information:

The hotel operates under a strict no smoking policy throughout the entire property. If guests are found smoking on the premises or smoking odors and residue is detected in the guests’ room, the guest will be charged GBP 250.

Valid photo identity card such as passport, government issued national identity card or official photo driving license and valid credit card are required upon check-in for security and payment guarantee reasons.

Bookings with 6 or more rooms, whether on the same booking or under the same name or payment method, will be considered a group. All group bookings are nonrefundable and payment will be taken immediately on confirmation. Different policies and additional supplements may apply to group bookings so please contact us for details.

Check-in and check-out hours:
Check-out: 11:00 AM
Airport code: LHR

Property Policies

  • Groups

    When booking more than 5 rooms, different policies and additional supplements may apply.

  • Internet

    WiFi is available in all areas and is free of charge.

  • Parking

    No parking available.

  • Children and extra bed policy

    Children of any age are allowed.
    You haven't added any extra beds.
    Any type of extra bed or child's cot/crib is upon request and needs to be confirmed by management.

  • Pets

    Pets are not allowed.

Location

Guest Reviews

7.5
Based on 3545 reviews
Cleanliness: 6.64
Service: 8.11
Location: 8.15
Room Quality: 6.6
Amenities: 7.13
Value for Money: 7.59
Food and Beverage: 8.64
Overall Experience: 7.11
P
Patricia solo_traveller gb
5
Pros:

Convenient

Cons:

Rather basic

2026-03-14 via Nuitee
L
Liam solo_traveller gb
1
2026-03-14 via Nuitee
F
Francesca solo_traveller gb
4
Fine but ground floor room was too noisy. Dustbin lorries, drilling, delivery vans from 5am -
Pros:

checkin was quick

Cons:

location was super super noisy - not well sound insulated room

2026-03-12 via Nuitee
R
Rob solo_traveller gb
7
2026-03-12 via Nuitee
M
Malin couple no
2
2026-03-11 via Nuitee
L
Lili solo_traveller fr
9
Une adresse d'un très bon rapport qualité prix, central, et un accueil tres agréable. je recommande.
Pros:

L'ambiance conviviale de l'hôtel, et notamment de l'accueil, la propreté des installations, notamment de la literie, et malgré l'emplacement sur rue le calme.

Cons:

La salle de bains est vraiment minuscule, le bureau aussi, peu de prises électriques dans la chambre.

2026-03-11 via Nuitee
D
Diana family_with_children gb
8
Very good lovely friendly staff
Pros:

N/A

Cons:

N/A

2026-03-08 via Nuitee
T
Tatiana extended_group it
8
2026-03-06 via Nuitee
5
519sarad NONE
4
Disappointed
Pros:

I arrived at the hotel a little early and was hoping to leave my bags of storage as I was off to Work meeting Lady on reception said she would do me a complementary early check-in so I can leave my bag in my room but then she said she couldn’t do it complementary as it was already on the system so I was charged the full £25. I think she perhaps should’ve checked that before telling me it could be free. I didn’t pay much attention as I put my bag in my room, because I was in a bit of a rush, but I Had booked a superior double room this room was not superior. It was room number one it was quite basic. The bed was quite creaky and I was on the ground floor which I found a little bit strange being a solo woman trouble… The traffic noises all through the night on sirens was absolutely horrendous. I hardly slept.! I wasn’t made aware of breakfast or any amenities within the hotel, so I went out to a local café. When I was checking out, I asked the same receptionist for a receipt and she just sat there tapping on the laptop and didn’t really acknowledge me and then the receptionist next to her did mention it would be emailed to me. I just felt a little bit awkward.. The hotel looks absolutely lovely when you look at the photos online and it is very clean but just lacking some personal touches and I still would love to know if that room wasn’t a superior double very disappointing.

2026-03-04 via Tripadvisor
S
Sara solo_traveller gb
3
Not great sadly
Pros:

Had higher expectations booked a superior double it didn’t feel superior

Cons:

Staff didn’t really give me any Info! She at first said I could have a complimentary early check in then charged me £25…. Room wasn’t superior I was in room 1 very noisy road and ground floor not great when s women travelling alone!

2026-03-03 via Nuitee
P
Philip solo_traveller au
7
2026-03-02 via Nuitee
V
VERSCHAERE solo_traveller fr
6
Hotel propre et bien placé, mais confort sommaire et literie à revoir
Pros:

Accueil

Cons:

La taille du lit et le fait qu'il grince et les odeurs d'égout dans la douche.

2026-03-02 via Nuitee
B
Ben solo_traveller gb
7
Brilliant location, affordable and succinct
Pros:

Perfect location. Not too expensive. Nice and easy to get the hotel. It was small but exactly what I needed.

Cons:

Single beds not double! I presumed a double room would be a double bed.

2026-03-02 via Nuitee
S
Simon extended_group gb
10
2026-03-01 via Nuitee
S
Sylvester couple gb
10
2026-03-01 via Nuitee
S
Susan solo_traveller gb
3
Pros:

Well located.

Cons:

The room was so noisy - luckily I had earplugs with me as otherwise it would have been impossible to sleep with the noise from the traffic outside. The room was not particularly clean and the hotel generally was quite rundown.

2026-02-27 via Nuitee
P
PATRICK couple gb
9
All staff excellent. Very helpful and pleasant.
Pros:

Cooked what we wanted. Off menu. Brown or wholemeal bread would be good

Cons:

Only a stool in the room. Majority of hotels have only one chair/seat in rooms for 2 people.

2026-02-27 via Nuitee
C
Catriona solo_traveller ie
6
Had everything I wanted, could do with a fresh coat of paint!
Pros:

I stayed in this hotel as it was adjacent to Euston Station and I was getting an early train. The room had the essentials that I wanted, a comfortable bed, a kettle to make tea, and a window that I could open. The staff, without being particularly friendly or warm, were pleasant and helpful

Cons:

Outside of the room, the hotel is a little shabby. It could definitely do with a little love - fresh paint, fix the button on the lift so you know if the lift is coming, give the inside of the lift a good scrub and replace the stained flooring in the lift with something fresh and clean. It's definitely in need of a refurb. The bedrooms are in better nick.

2026-02-26 via Nuitee
A
Anthony solo_traveller de
8
2026-02-25 via Nuitee
W
Wendy solo_traveller gb
8
Pros:

Very friendly staff

2026-02-25 via Nuitee