Dorset Square Hotel, Firmdale Hotels

Hotels
9.2 (437 reviews)
39-40 Dorset Square Hotel , London , gb

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Children allowed

Facilities

Non-smoking rooms
Air conditioning
Restaurant
Room service
Family rooms
Lift / Elevator
Luggage storage
Fax/photocopying
Facilities for disabled guests
Ironing service
See all facilities

Review Highlights

Pros:
Great location
Clean and comfortable rooms
Cons:
Small room size
Extra charges

Categories

Cleanliness
9.1
The place is clean, with good housekeeping.
Service
9.57
The staff is very nice, but some negative encounters reported.
Location
10
The location is perfect, near Baker street underground and lots of shopping spots.
Room Quality
8.56
Some rooms described as small with limited space.
Amenities
9.09
Basic amenities available, but limited coffee in-room service mentioned.
Value for Money
8.55
Extra charges were a concern, felt overall pricing was high.
Food and Beverage
9.1
Breakfast was great but some orders incorrect occasionally.
Overall Experience
9.6
Overall a pleasant stay with some mentioned issues.
* This sentiment is summarized by AI based on user reviews.
Updated at: 2026-01-16 04:44

Property Description

Luxurious Accommodation
Experience elegance and style at Dorset Square Hotel, located in the prestigious Marylebone area of Central London. The rooms are tastefully designed with designer fabrics and modern amenities, offering views of the beautiful garden.

Gastronomic Delights
Indulge in English brasserie cuisine at Dorset Square’s Potting Shed, open all day for hotel guests and the public. Savor locally sourced produce for breakfast, lunch, and dinner, or enjoy a relaxing morning coffee, afternoon tea, or cocktails in a cozy setting.

Convenient Location
Ideally situated just minutes away from Baker Street Tube Station and Regent’s Park, our hotel provides easy access to explore the vibrant shops, bars, and restaurants in the area. Book your stay at Dorset Square Hotel for a luxurious and memorable experience.

Important information:

Please note, the Deluxe Room, Suite and Superior Suite are the only room types which can accommodate extra beds or cots.Please inform of your expected arrival time in advance. You can use the Special Requests box when booking, or contact the property directly using the contact details in your confirmation.
Guests are required to show a photo ID and credit card upon check-in. Please note that all Special Requests are subject to availability and additional charges may apply.

Check-in and check-out hours:
Check-out: 12:00 PM
Airport code: LHR

Property Policies

  • Groups

    When booking more than 4 rooms, different policies and additional supplements may apply.

  • Internet

    WiFi is available in all areas and is free of charge.

  • Parking

    No parking available.

  • Pets

    Pets are not allowed.

  • Children and extra bed policy

    Children of any age are allowed.
    Children up to and including 2 years old stay for free when using an available cot.
    Children up to and including 16 years old stay for £60 per person per night when using an available extra bed.
    Any type of extra bed or child's cot/crib is upon request and needs to be confirmed by management.
    Supplements are not calculated automatically in the total costs and will have to be paid for separately during your stay.

Location

Guest Reviews

9.2
Based on 437 reviews
Cleanliness: 9.1
Service: 9.57
Location: 10
Room Quality: 8.56
Amenities: 9.09
Value for Money: 8.55
Food and Beverage: 9.1
Overall Experience: 9.6
C
Christian • solo_traveller • it
10
Torno con piacere ! Consigliata
Pros:

Posizione eccellente , staff eccezionale . Colazione ottima !

2026-03-15 • via Nuitee
A
ALLAN • couple • au
7
Staff are very helpful and professional but the rooms and bathrooms are very small. Beautiful decoration as expected o
Pros:

Clean and beautiful presentation .Good restaurant.Staff tried to be helpful and accomodating . Great beds and sound proofing.

Cons:

Over priced and bedrooms and beds are small. Some bathrooms are just dangerous as door doesn’t open fully either way meaning you can get stuck in the cubicle . Closed the sitting room for carpet cleaning when we had told them we were needing it in the morning .

2026-03-01 • via Nuitee
S
Sergi • couple • es
10
Cons:

Noisy room because of external heating devices

2026-02-12 • via Nuitee
A
almiskin • Family • Fowey, Cornwall, England
8
Dorset Square family stay
Pros:

Upon walking into Dorset Square Hotel, The atmosphere and ambience is all the making of what you would expect from a Kit Kemp Firmdale group hotel with beautiful and stylish interiors, having a really charming cricket theme that gives the place a warm, distinctly British character. From the décor to the little details, it’s a fun and tasteful nod to the sport and Firmdale style which makes the hotel feel unique rather than generic.

The service was genuinely good throughout the stay – staff were friendly, helpful, and professional, which made a positive impression overall.

That said, there were a couple of issues worth mentioning. During the night, an alarm was flashing constantly through and noise from a fan in the TV was disturbing in the bedroom, it didn’t seem as though the room had been properly checked or followed up on, which was a bit unsettling.
In addition, room 3, lower ground where my family stayed was fairly noisy, with trains passing by regularly, so light sleepers may find it disruptive.

Overall, a stylish hotel with great service and a memorable theme, but some attention
to nighttime disturbances and noise levels would really improve the experience.
Thanks
Alexandra
Inteletravel advisor

2026-02-07 • via Tripadvisor
N
Nicola • couple • gb
10
Friendly staff, clean comfortable room. Short walk into Marylebone high st. The underground station a few steps along th
Pros:

Very friendly hotel, a nice vibe with it being small

Cons:

Nothing

2026-01-27 • via Nuitee
G
Gianluca • couple • it
9
2026-01-25 • via Nuitee
A
Arsalan • solo_traveller • sa
10
Pros:

Everything including location, staff, facilities etc.

Cons:

Nothing

2026-01-25 • via Nuitee
K
Kelly • solo_traveller • gb
9
Allways a pleasure to stay
Pros:

It’s a Firmdale Hotel - what’s not to like.

2026-01-24 • via Nuitee
E
Eveline • couple • ch
8
2026-01-19 • via Nuitee
M
Marcela • couple • br
9
Pros:

Everything so clean and so comfortable!!! Staff so nice and helpful!

Cons:

Room is very very tiny. The shower was so small that you almost couldn’t turn inside it

2026-01-19 • via Nuitee
S
Samantha • couple • gb
8
Excellent Location, lovely decor and extra touches, but still a little too pricey for us.
Pros:

Loved the location, loved the fact the hotel is different to chains and the personal touches; the bed was super comfy, the sheets beautiful and spotlessly clean and clearly newly decorated. That said was still very pricy, despite little giveaways like hand cream and room spray... I also would prefer to have option of bath or shower, and only had shower, but this is a personal preference. Hotel was extremely accommodating of date changes, due to cancelled events for us, which I really appreciated.

Cons:

I balk at £350 per night, sorry! I don't think that it was worth more than some incredible hotel I have stayed in London that were under £300, with similar locations. And without breakfast included, we ended up paying an extra £52 for breakfast. I would definitely return if cheaper, not at price we paid.

2026-01-13 • via Nuitee
I
Ian • extended_group • gb
10
Very enjoyable stay. Great fan of Firmdale hotels.
Pros:

Lovely rooms, very clean, great location and well priced.

Cons:

Nothing

2026-01-11 • via Nuitee
B
Barbara • couple • gb
8
2026-01-11 • via Nuitee
6
602asifb • Solo travel
10
Excellent Service and Breakfast
Pros:

Excellent service and Excellent Breakfast.
I went yesterday in Marylebone and incidentally discovered their Breakfast restaurant " The Potting Shed " .
First I saw the menu displayed outside of hotel and I walked inside and met two hotel Reception staff . They welcomed me with a gracious smile and informed me about their Breakfast dining room. They guided me to go outside of hotel and downstairs for breakfast.
My first impression already was the design and paintings , Portraits were amazing and eye catching.
I was welcomed by Ms Miran and she escorted me to a table . I realised I need a different table and she arranged a v nice round table as per my request in very timely manner . She was v attentive not only to my table but other guests as wel .
She also recommend me dishes as per my preference. Later I met Restaurant Manager Ms Giulia Roccon and she presented herself with great professionalism as well pride in her job .
I absolutely love these two staff who are warm , gracious , attentive and positive.
I congratulate Firmdale Hotel Management and Hr for hiring and retaining great talent.
I will be definitely coming with my Royal circle of friends and associates to this fine establishment .
On other note Breakast was amazing .
Porridge, mashed avocado with poached egg perfectly prepared and presented.

2026-01-09 • via Tripadvisor
S
Stephen • solo_traveller • gb
9
One thing…… the breakfast was great but they hardly ever got our order correct. I’m assuming that was down to the kitche
Pros:

Loved the decor

2026-01-08 • via Nuitee
W
Wishastry • solo_traveller • se
8
Wonderful hotel!
Pros:

The location is perfect for my stay, Baker street underground station is just 3 minutes away and there are lots of good shopping spots and fantastic restaurants in walking distance. The area of the hotel itself feels more residential than touristy, which to me is a big plus. It is clean and has a really cute interior design.

The room I got was quiet, well at least during my stay in the beginning of January which was perfect when most of the Christmas and new year’s crowd had left the city. All the staff that I had contact with were very helpful and polite.

Cons:

The superior room might feel a bit small and also the bed, my feet stick out a little and I’m just 168. But it didn’t bother me in particular.

2026-01-08 • via Nuitee
A
Anne • solo_traveller • gb
10
Pros:

Beautiful hotel; clean and comfortable

Cons:

Nothing to dislike

2026-01-08 • via Nuitee
H
Heny • family_with_children • id
7
Cons:

Room too small

2026-01-04 • via Nuitee
N
nb333 • Couples
10
Beautiful boutique stay
Pros:

Lovely boutique hotel in Marylebone area for our daughter’s wedding- very close to the town hall. Probably the nicest hotel I’ve stayed at in London. Beautifully furnished and in a good location. Hope to stay again one day.

2026-01-03 • via Tripadvisor
I
Isabel • couple • de
10
2026-01-03 • via Nuitee