Aurum Firenze

Hotels
Aurum Group
7.6 (199 reviews)
Via Nazionale 8/a, Florence, FI, 50123 , Florence , IT

Facilities

Free breakfast
Free WiFi
24-hour front desk
Wheelchair accessible
Elevator
Free breakfast
Safe-deposit box at front desk
Smoke-free property
Free buffet breakfast

Review Highlights

Pros:
Friendly staff
Good breakfast
Excellent location
Cons:
Small room size
Cleanliness issues
Poor customer service response

Categories

Cleanliness
6.35
Several reviews mentioned odors and cleanliness issues in the hallway and room.
Service
7.85
Mixed feedback on service, with some appreciating the staff while others had negative experiences with customer contact.
Location
8.85
Many reviews highlighted the excellent location near attractions and public transport.
Room Quality
6.85
Multiple mentions of small room sizes and unpleasant odors affected the perception of room quality.
Amenities
7.35
Limited amenities mentioned, like lack of a fridge/kettle and small room size.
Value for Money
7.35
Comments on high prices for the quality of service and facilities received.
Food and Beverage
8.35
Likely favorable feedback about breakfast, though some comments suggested more variety could be beneficial.
Overall Experience
7.85
General sentiment was mixed, with a few positive experiences overshadowed by significant complaints.
* This sentiment is summarized by AI based on user reviews.
Updated at: 2026-01-11 02:09

Property Description

Prime Location

With a stay at Aurum Firenze, you'll be centrally located in Florence, within a 5-minute walk of Basilica of Santa Maria Novella and Central Market.

Top-Notch Amenities

Enjoy a complimentary buffet breakfast daily and take advantage of amenities like a 24-hour front desk, safe deposit box, and elevator. The hotel offers free wireless internet, minibars, LED televisions, and well-equipped bathrooms in each of its 43 guestrooms.

Nearby Attractions

Explore famous landmarks such as the Basilica of Santa Maria Novella, Medici Chapels, and Florence Baptistery just steps away from the hotel.

Book your luxurious stay at Aurum Firenze for a memorable experience in the heart of Florence! 🌟

Important information:

  • All guests, including children, must be present at check-in and show their government-issued photo ID card or passport.
  • Cash transactions at this property cannot exceed EUR 5000, due to national regulations. For further details, please contact the property using information in the booking confirmation.

Check-in and check-out hours:
Check-out: 10:00 AM
Airport code: FLR

Property Policies

  • Pets

    Pets not allowed

  • Pets

    Service animals are exempt from fees/restrictions

  • Guest type

    Essential workers only - NO

  • General

    Professional property host/manager

  • Pets

    Service animals are allowed

Location

Guest Reviews

7.6
Based on 199 reviews
Cleanliness: 6.35
Service: 7.85
Location: 8.85
Room Quality: 6.85
Amenities: 7.35
Value for Money: 7.35
Food and Beverage: 8.35
Overall Experience: 7.85
B
B3830FFeval Family
2
Horrible and terrible
Pros:

I don't like writing bad reviews but this hotel was like nothing in the picture it had mold in the shower and had terrible breakfast the salami tasted like plastic you won't find it cause the entry looked so different

2025-12-22 via Tripadvisor
I
irma
2
Pros:

The door to our room wouldn’t open. He promised to get it fixed right away. We could barely get our suitcases and didn’t get done.
Frame of the closet door was broken. We couldn’t even open it and I took a bunch of pictures. I spoke to them about it. He was gonna get fixed. They didn’t do it. I asked to be moved to another room. They told me to pack my bags this was on day too, and they would move my items. To another room.
When I got back at the end of the day, nobody knew what was going on and the status very rude. They made us feel very uncomfortable as if it was our fault the room we were in should’ve never been booked because everything was falling apart and bathroom smell like a sewer shower door was broken. We took a shower all the water with pee all over the place.
Made us stay very uncomfortable. The cleaning crew is excellent the receptionist they were very rude.

2025-10-12 via Nuitee
J
John
10
Good budget hotel
Pros:

Everything was as you would expect it to be. Breakfast service was excellent, the bed was comfortable and the shower was decent. Cleaning staff did a great job.

I did report a minor issue with the plug not working but other than that it was absolutely fine.

2025-10-09 via Nuitee
T
Thaer family
6
Pros:

Breakfast was excellent

2025-09-29 via Nuitee
J
Jean
4
Pros:

El hotel esta en buena ubicacion pero hay mucha ruido en la noche , voces de gente

2025-09-23 via Nuitee
C
Carolyn partner
8
Pros:

The staff are friendly , breakfast is good. The only thing is the bathroom shower area is so tight in a corner n water supply is quite low.we wished we had a window that can be open. But overall its not too bad

2025-09-20 via Nuitee
R
Ricardo family
2
Pros:

We booked a stay, tried to confirm a late checkin contacting the hoyel from expedia since two weeks before arrival, they never replied to messages or calls, we called the phone number they provided and we didnt get a replied after many attenptsx we looked them up on google and found an email, they never replied to that so we decided to book another hotel amd tried to get a reimburse, even expedia personnel confirmed that it was hard to contact the hotel and they tried to get the reimburse without success. Stay away from this hotel and look for better options they get a negative in cistomer service from even the simplest things like initial contact

2025-09-20 via Nuitee
R
Rethna family
8
Pros:

Hotel location is excellent. Near Firenze SMN station and all tourists attraction can be reached by walking. Small room size, no fridge/kettle in the room. Bed is comfortable but pillows are flat. Good breakfast.

2025-09-19 via Nuitee
D
Darshdeep partner
2
Pros:

My whole room smelled like chemicals and had a severe headache every night when I woke up.

2025-09-18 via Nuitee
V
Venessa A
8
Pros:

I was traveling alone so I didn't need much, and this was very convenient and easy. The breakfast was delicious, and the staff were helpful and friendly. My only complaint might be that the room had an odor that did not clear up the whole time I was there. I think this might be due to being in a very old building with old plumbing. I would definitely stay there again.

2025-09-18 via Nuitee
M
MARY partner
2
Pros:

The room was so small the only place to open your luggage was on the bed. The only thing on the bed was sheets. The shower was so small you couldn’t even get shampoo on your head without being directly under the shower head.

The hallways and lobby stunk. The street was dirty, crowded and noisy.

RUN! Spend your money elsewhere!

2025-09-18 via Nuitee
S
Susan partner
8
Pros:

The place is very close to the point of interest. Its walkable and you would not have a problem to find a place to eat. Its very close to Doumo, shopping area and supermarket.

2025-09-18 via Nuitee
S
Stella
10
Pros:

My overall experience with Aurum Firenze was awesome. I really enjoyed my stay. The room was perfect. The hotel is located in a perfect spot. The staff were top tier☺️🤌 I would most definitely stay here again.

2025-09-16 via Nuitee
E
Eduardo
8
Pros:

Nice little BUDGET hotel with no frills or luxury of any kind but staffed with lovely, friendly people who make you feel welcome. Convenient location close to train station and all the places you want to visit in Florence.
Small rooms but equipped with everything you need including a safe and a little fridge.
Only thing I missed and would like to have is a little table.

2025-09-15 via Nuitee
V
Vilma
10
Pros:

Property is close to the station, clean, and the staff was friendly.

2025-09-11 via Nuitee
Y
YINGGANG
10
Great place to stay!
Pros:

The hotel is located in a perfect location and is near to all attractions. The room is clean. The staffs are friendly. The breakfast is good too. I would love to have another stay if I visit Florence again in the future.

2025-09-10 via Nuitee
H
heeman
8
Pros:

Convenient

2025-09-08 via Nuitee
M
michelle
8
Pros:

Right near the attractions. Easy to get around

2025-09-04 via Nuitee
J
Jesmin
2
Pros:

Expensive, smelly, bad attitude, bad breakfast. Almost no wifi availability. Room too small . We couldn’t even open our luggage, we had a terrible experience. Don’t come this hotel.

2025-09-02 via Nuitee
R
ROY family
10
Pros:

Satisfied with service

2025-08-30 via Nuitee