The Memoir Club, formerly Ambassadors Bloomsbury

Hotels
8.1 (3035 reviews)
12 Upper Woburn Place , London , gb

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Children allowed

Facilities

Fitness facilities (surcharge)
Non-smoking rooms
Air conditioning
Restaurant
Room service
Lift / Elevator
Luggage storage
Safety deposit box
Fax/photocopying
Facilities for disabled guests
See all facilities

Review Highlights

Pros:
Great location
Friendly staff
Clean rooms
Cons:
Noisy surroundings
Issues with restaurant food quality
Small room sizes

Categories

Cleanliness
8.24
Cleanliness mentioned positively in reviews, but some issues noted.
Service
8.71
Staff are super nice and provide helpful service.
Location
8.75
Excellent location mentioned in multiple reviews.
Room Quality
8.2
Rooms are pleasant but some complaints about size and amenities.
Amenities
8.23
Standard amenities, with some issues noted about the coffee machine.
Value for Money
7.69
Perceived as fair but some reviews indicate it should offer more for the price.
Food and Beverage
6.74
Several complaints about restaurant experience and food quality.
Overall Experience
8.21
Generally a nice stay with areas for improvement mentioned.
* This sentiment is summarized by AI based on user reviews.
Updated at: 2026-01-09 15:21

Property Description

Luxurious Rooms and Amenities

Experience comfort and style in our bright, stylish rooms featuring Hypnos mattresses and Nespresso coffee machines. Enjoy complimentary Wi-Fi, mineral water, and toiletries during your stay.

Italian Dining and Chic Bar

Indulge in gourmet Italian cuisine at The Number Twelve Restaurant with views of London streets. Unwind at our chic bar offering a wide selection of cocktails, beers, and wines, along with a snack menu and plasma-screen TV.

Convenient Location

Located in trendy Bloomsbury, our 4-star hotel is a short walk from King’s Cross, Euston, and Russell Square Stations. Explore London's iconic attractions like The British Museum and Madame Tussauds just minutes away.

Book now for a luxurious stay in the heart of London!

Important information:

Pre-Authorization on Arrival - kindly note that the Guest card will be authorized and held for the total estimated amount of the booking and an additional daily amount for incidentals (£50.00 per day with a maximum of £250.00 per stay)Guests are required to show a photo ID and credit card upon check-in. Please note that all Special Requests are subject to availability and additional charges may apply.

Check-in and check-out hours:
Check-out: 12:00 PM
Airport code: LHR

Property Policies

  • Groups

    When booking more than 5 rooms, different policies and additional supplements may apply.

  • Parking

    No parking available.

  • Pets

    Pets are not allowed.

  • Internet

    WiFi is available in the hotel rooms and is free of charge.

  • Children and extra bed policy

    Children ages 2 and older are allowed.
    Children 2 years old stay for free when using an available cot.
    You haven't added any extra beds.
    Any type of extra bed or child's cot/crib is upon request and needs to be confirmed by management.

Location

Guest Reviews

8.1
Based on 3035 reviews
Cleanliness: 8.24
Service: 8.71
Location: 8.75
Room Quality: 8.2
Amenities: 8.23
Value for Money: 7.69
Food and Beverage: 6.74
Overall Experience: 8.21
S
Steve • solo_traveller • au
5
Looks nice but cramped room with no space for bags.
Pros:

Good location, very pretty foyer and bar.

Cons:

Room was cramped and had absolutely no space to access luggage. Only one chair. Bathroom was tiny and the door didn’t seal. Expensive breakfast.

2026-03-14 • via Nuitee
K
Kerry • extended_group • gb
8
2026-03-13 • via Nuitee
A
amy • solo_traveller • gb
7
Beautifully styled and well appointed
Pros:

The ambiance

Cons:

Nothing

2026-03-12 • via Nuitee
R
Rüya • couple • tr
8
2026-03-11 • via Nuitee
M
Marie • couple • gb
8
Lovely hotel. Good location. Street rooms too noisy
Pros:

Lovely hotel in excellent location.

Cons:

We had a room at the front of the hotel and the noise was really intrusive, so not a good nights sleep

2026-03-11 • via Nuitee
A
Agata • extended_group • it
9
2026-03-10 • via Nuitee
B
BEN • couple • gb
8
2026-03-10 • via Nuitee
R
Robert Nicholas • solo_traveller • gb
3
Pros:

check in was efficient but nothing else I liked

Cons:

The bedsheets were dirty. Difficult to squeeze into the bathroom comfortably and the shower was unsafe. They seem to be trying to upgrade but it's not there yet !

2026-03-10 • via Nuitee
S
Sofia • couple • is
9
2026-03-10 • via Nuitee
N
Noémie • couple • fr
10
2026-03-10 • via Nuitee
J
Jessica • solo_traveller • de
6
Nettes Hotel, aber mein Zimmer hatte kein nutzbares Fenster!!
Pros:

Zimmer und Bad waren geräumig und sauber. Großer Fernseher. Bett sehr bequem! Schön ruhig im Zimmer. Lage etwas abseits, aber nur wenige Minuten von Restaurants und 2 Bahnhöfen entfernt. Mitarbeiter freundlich.

Cons:

Das Fenster war mit einer Folie beklebt, wodurch man nicht raus sehen konnte. Es war nicht komplett zu öffnen, sondern nur zu kippen. Dahinter war sehr wahrscheinlich in wenigen cm Abstand eine schwarze Wand- konnte man durch das Kippfenster nur erahnen. Dadurch konnte man im Zimmer nicht erkennen, ob es draußen hell oder dunkel war, oder welches Wetter es ist! Auch am Tag musste man die Lampen anschalten.
Auch kam nicht besonders viel Luft durch das gekippte Fenster herein. Besonders in der ersten Nacht war mir sehr warm. Die Klimaanlage machte zwar Geräusche, zeigte aber keine merkliche Wirkung. Im Sommer wäre das absolut nichts für mich!

Das hat mich sehr gestört, war Bunker mäßig.... Weil ich mich mit meinen Sachen aber schon eingerichtet habe, habe ich nicht um Zimmer Wechsel gebeten. Ich war ja auch nur 2 Nächte dort.

2026-03-09 • via Nuitee
M
M Jane • couple • gb
10
Pros:

Lovely weekend - great location and we could walk safely where we needed to go, theatre, shopping and eating. Hotel staff were very friendly and helpful.

2026-03-08 • via Nuitee
L
Lisa • solo_traveller • gb
9
2026-03-07 • via Nuitee
R
Roberta • solo_traveller • gb
8
2026-03-07 • via Nuitee
L
Lydia • couple • ie
6
Great location but not worth the price
Pros:

Location is great! Staff very friendly

Cons:

Some of the basics were missing. Phone in the room but not operating. Huge TV but no channels. I asked for a hard pillow and as they only have soft pillows they combined 2 soft pillows in one pillow case to try and make it hard.

2026-03-06 • via Nuitee
N
Natasha • couple • gb
10
2026-03-06 • via Nuitee
T
ThomasLucM • solo_traveller • fr
9
Pros:

Emplacement

2026-03-05 • via Nuitee
2
216simw • Friends getaway
10
A Lovely Stay in London Euston
Pros:

I recently stayed at The Memoir Club and honestly had such a great experience.
The hotel was really nice and very clean, which made it feel comfortable from the moment I arrived. Everything was well looked after and tidy, and the room had everything I needed for a relaxing stay.
The staff were especially friendly and welcoming. They were always happy to help and made me feel right at home, which made a big difference.
The location is also a huge plus, it’s close to everything, so getting around was easy and convenient.
I would definitely stay here again when I’m back in London. Highly recommend!

2026-03-04 • via Tripadvisor
R
Rositsa • couple • bg
5
Cons:

It was terrible! In four days the alarm went off in our room four times, one time at 3 am. Such a stressful experience. The staff explained that it was from a hairdryer in the next room - at 3 am?!?

2026-03-04 • via Nuitee
S
Stuart • solo_traveller • fr
8
2026-03-04 • via Nuitee