Hotel Sergul

Hotels
8.7 (82 reviews)
87 Shepherds Bush Road , London , gb

Children allowed

Facilities

WiFi available
Free WiFi
Non-smoking rooms
Heating
Luggage storage
Fax/photocopying
Non-smoking throughout
Private check-in/check-out
Daily housekeeping
Staff adhere to local safety protocols
See all facilities

Review Highlights

Pros:
Friendly and helpful staff
Great location
Cons:
Small bathroom
Slightly outdated facilities

Categories

Cleanliness
8.66
Habitación siempre limpia.
Service
9.13
Mara, la dueña, fantástica!! Siempre disponible para dar información y consejos.
Location
9.17
Dobar položaj. Quartier très agréable pas très loin de lignes de métro.
Room Quality
8.12
Small-Medium size but functional.
Amenities
8.65
Las “amenities” para el desayuno: abundantes y variadas.
Value for Money
8.61
Standard quality for this hotel tier.
Food and Beverage
8.66
Standard quality for this hotel tier.
Overall Experience
8.63
Una buena experiencia de estancia.
* This sentiment is summarized by AI based on user reviews.
Updated at: 2025-12-09 03:42

Property Description

Convenient Location in London
Hotel Sergul, nestled in the vibrant Hammersmith and Fulham district, offers comfortable 3-star rooms with complimentary WiFi. Just a stone's throw away from key attractions like Olympia Exhibition Centre, Portobello Road Market, and the Natural History Museum, our non-smoking property is the perfect choice for travelers seeking convenience and accessibility in the heart of London.

Modern Amenities for a Relaxing Stay
Each room at Hotel Sergul is thoughtfully equipped with essential amenities including a desk, a flat-screen TV, a private bathroom, cozy bed linen, and fluffy towels. Some rooms even boast stunning city views, while all guests can enjoy the convenience of a kettle and fridge in their rooms for added comfort.

Nearby Attractions and Transportation
Explore the cultural delights of London with ease, as the iconic Victoria and Albert Museum and South Kensington Underground Station are just a short distance away. Additionally, with London Heathrow Airport a mere 20 km from our doorstep, seamless travel is guaranteed for our valued guests.

Ready to experience the perfect blend of comfort and convenience at Hotel Sergul? Book your stay now and make unforgettable memories in London!

Important information:

Please inform of your expected arrival time in advance. You can use the Special Requests box when booking, or contact the property directly using the contact details in your confirmation.
Guests are required to show a photo ID and credit card upon check-in. Please note that all Special Requests are subject to availability and additional charges may apply.
A deposit may be required at the property.

Check-in and check-out hours:
Check-out: 11:00 AM

Property Policies

  • Internet

    WiFi is available in all areas and is free of charge.

  • Parking

    No parking available.

  • Children and extra bed policy

    Children of any age are allowed.
    You haven't added any cots.
    You haven't added any extra beds.

  • Pets

    Pets are not allowed.

Location

Guest Reviews

8.7
Based on 82 reviews
Cleanliness: 8.66
Service: 9.13
Location: 9.17
Room Quality: 8.12
Amenities: 8.65
Value for Money: 8.61
Food and Beverage: 8.66
Overall Experience: 8.63
M
Merle family_with_children de
9
Traditional, clean, comfortable beds; friendly support
Pros:

Many thanks for the nice stay in your house, dear Mara.
Though the high temperatures outside (and inside) we enjoyed London and Hammersmith.

2026-07-19 via Nuitee
H
Humaira solo_traveller gb
1
Horrible experience
Pros:

When I reached on 13 th of July for my booking 13th -16th of July after my 12 hr shift , land lady introduced me to her son and I find it very indecent that he was smoking weed, I found their attitude very strange and disrespectful, I didn’t find this very safe and asked for refund but she took my luggage and refused to return, I paid her full amount for three nights and started a search for another room at 21:30

Cons:

Very dirty, cracks in walls and smells bad

2026-07-15 via Nuitee
C
Cristina solo_traveller it
9
Bel soggiorno ad Hammersmith
Pros:

Albergo londinese classico a gestione famigliare, stanze pulitissime, la signora Mara la titolare simpatica e accogliente, pronta a scambiare sempre due parole e a farti sentire a tuo agio. Quartiere di Hammersmith bellissimo, ricco di negozi posti per mangiare e ben servito con i mezzi

2026-07-13 via Nuitee
S
Savannah solo_traveller us
8
Cozy Stay outside the city
Pros:

Mara was such a lovely property manager. I had a rough travel day and she was prepared to offer a speedy check in and a clean room. Very attentive through the whole process.
The location is close to two underground stations and many lovely shops and cafes nearby.

2026-07-12 via Nuitee
A
Agnieszka solo_traveller pl
8
2026-06-29 via Nuitee
S
Sophie couple au
8
Great location and host. Small-Medium size but functional, and nicely decorated for the style.
Pros:

Great location. Comfortable and clean. Mara was helpful in the lead up to our stay, and kept everything neat and tidy daily while we were there.
Bathroom was small as expected, but completely suitable for us for 3 nights.

2026-01-19 via Nuitee
L
Laura extended_group es
10
Pros:

Personal amable y atento. Muy bien ubicado

Cons:

Caro, pero todo en Londres no es

2025-12-17 via Nuitee
A
Andrea solo_traveller it
9
Pros:

During my travels, I usually do not visit the same place twice. However, last year I stayed three nights at this hotel, found it very suitable, and decided to book it again this year during the same period.

The cozy room is sufficiently spacious for a short stay. It has a single bed, a chair, a bedside table, a cabinet with a television, and an electric kettle for making tea or coffee. The cabinet can also be used for working on a laptop, although it is not a proper desk. The private bathroom was very clean.

The owner is very kind; she welcomes you warmly and ensures that everything is suitable for a pleasant stay.

There are several tube lines within a 10-minute walk, so the location is very well connected to the city.

You sometimes hear about crazy experiences with rooms in London, but I would reassure anyone looking for a comfortable, reasonably sized room that this hotel meets all standard expectations.

It was great to be back, and I hope to stay here again on future visits to the city.

2025-12-15 via Nuitee
M
Mariia solo_traveller ua
9
2025-12-11 via Nuitee
A
Aleksandra extended_group pl
7
Bardzo poprawny hotel, z dobrą lokalizacją
Pros:

Hotel w bardzo dobrej lokalizacji, blisko metra, którego odjeżdża kilka linii. Czyste pokoje, kawa herbat, ręczniki dostępne w pokoju. Miła właścicielka.

Cons:

Bardzo mała łazienka, wąskie i wysokie schody w przedpokoju, które dla większych lub starszych osób, mogą być problemem.

2025-12-10 via Nuitee
E
Eirini couple de
9
2025-12-08 via Nuitee
G
Gabriel Andrés solo_traveller de
8
2025-12-03 via Nuitee
M
Manfred family_with_children de
8
2025-11-11 via Nuitee
T
Tomislav couple hr
8
2025-10-26 via Nuitee
M
Marija family_with_children rs
6
Ugodan boravak.
Pros:

Nisam koristila doručak. Izuzetno ljubazna vlasnica. Dobar položaj. Mirna četvrt.PPo

Cons:

nemam neki poseban prigovor.

2025-10-17 via Nuitee
M
MARIA LEONOR solo_traveller es
8
Viajaba sola y me sentí muy acogida. Como en familia
Pros:

1) Mara, la dueña, fantástica!! Siempre disponible para dar información y consejos
2) Las “amenities” para el desayuno: abundantes y variadas: café, té, chocolate, chocolatinas, galletas y golosinas, etc

Cons:

2025-10-15 via Nuitee
M
Mildred extended_group zw
6
Very convenient for shopping & touring London
Pros:

The host is super lovely and helpful

Cons:

If you have lots of bags, it’s can be a nightmare

2025-09-30 via Nuitee
C
Catherine solo_traveller fr
10
Séjour londonien
Pros:

Quartier très agréable pas très loin de lignes de métro et d'une gare routière,
très pratique avec la grève du métro ayant eu lieu pendant mon séjour. Beaucoup de commerces et de restaurants pas loin. Mara est exceptionnelle, ses conseils avisés ont sauvé mon séjour. Impression d'être un invité et non un client. Merci

Cons:

De devoir partir....

2025-09-18 via Nuitee
C
Carmen couple es
9
Muy recomendable por la atención de la dueña
Pros:

Mara es muy simpática y muy atenta, nos ayudó un montón con las indicaciones para moverse por Londres en autobús o en tren debido a la huelga de metro.
Habitación siempre limpia

Cons:

Un poco anticuado el baño pero limpio.

2025-09-14 via Nuitee
Y
Ying family_with_children us
8
2025-08-25 via Nuitee