The Prima Hotel Jongno Insadong

Hotels
9 (1893 reviews)
46, Ujeongguk-ro, Jongno-gu , Seoul , kr

Paid
Children allowed

Facilities

WiFi available
Free WiFi
Parking
Non-smoking rooms
Air conditioning
Fitness center
24-hour front desk
Business center
Heating
Lift / Elevator
See all facilities

Review Highlights

Pros:
Excellent central location near major attractions and metro
Friendly, professional and helpful staff (24h concierge noted)
Clean rooms and well-maintained facilities
Useful on-site amenities: laundry, gym, cafe
Convenient walking distance to shops, restaurants and cultural sites
Comfortable beds and generally spacious rooms for some room types
Good breakfast for many guests
Easy access to public transport
Cons:
Some rooms are small and lack a wardrobe/adequate luggage storage
Inconsistent breakfast experience; some guests found it not worth it
Rooms are not fully soundproof / occasional street noise
Minor room issues reported (air conditioning leak, low bidet pressure)
Parking is available but charged
Limited in-room seating in smaller rooms
Some guests noted limited breakfast Korean options
A few guests found room layout cramped for three people

Categories

Cleanliness
9.2
Rooms and facilities repeatedly described as clean and well maintained in multiple reviews; no major cleanliness complaints.
Service
9.5
Staff frequently noted as friendly, professional and helpful (24h concierge available); service is a clear strength of the property.
Location
9.8
Consistently praised as an excellent, central location (close to palaces, Insadong, Myeongdong and metro); walking distance to many attractions.
Room Quality
8.2
Mixed feedback: some rooms described as spacious and comfortable, but several reviews mention small rooms, lack of wardrobe/closet, tight luggage storage and occasional minor issues (noise, minor AC leak).
Amenities
9
On-site amenities (laundromat, gym, cafe, 24h services) are useful and noted positively; parking is available but charged, which some guests mentioned.
Value for Money
8.7
Good value driven by superb location and service, though some guests felt breakfast/options outside were better or that rooms were small for the price.
Food and Beverage
8.6
Breakfast receives mixed but generally positive comments (some praise variety and quality; others say breakfast wasn't worth it or wanted more Korean options); on-site cafe with Western options noted.
Overall Experience
9
Overall very positive experience: many guests highly recommend the hotel due to location, cleanliness and helpful staff despite minor room/food caveats.
* This sentiment is summarized by AI based on user reviews.
Updated at: 2026-08-05 00:20

Property Description

Convenient Location
Located near popular attractions like Jogyesa Temple and Gyeongbokgung Palace.

Modern Amenities
Enjoy air-conditioned rooms with flat-screen TVs, safety deposit boxes, and private bathrooms.

Deluxe Services
Indulge in a buffet breakfast and take advantage of the fitness centre and business facilities.

Ready to experience the best of Seoul? Book your stay at The Prima Hotel Jongno today!

Important information:

This property does not accommodate bachelor(ette) or similar parties.
A deposit may be required at the property.

Check-in and check-out hours:
Check-out: 12:00 PM

Location

Guest Reviews

9
Based on 1893 reviews
Cleanliness: 9.2
Service: 9.5
Location: 9.8
Room Quality: 8.2
Amenities: 9
Value for Money: 8.7
Food and Beverage: 8.6
Overall Experience: 9
L
Lopes family_with_children fr
8
Séjour découverte de Séoul
Pros:

Le petit déjeuner était bon et le personnel du petit déjeuner et en général était très agréable. Très bon emplacement, proche de plusieurs lieux de visites

Cons:

La climatisation était assez bruyante

2026-08-29 via Nuitee
P
Punthitra solo_traveller us
10
Perfect hotel in Insadong
Pros:

Perfect location in Insadong area. Not far from 2 subway stations and multiple bus stations. The area has a lot of high rise office buildings and places to eat at. The hotel is quite close to Insadong Culture Street which has tons of restaurants and is much more loud. It’s also a short bus ride away, only 2 stops, from Myeongdong while not being directly in the hustle and bustle. Each toilet at the hotel (even the one in your room and in the lobby) has a bidet which I appreciated. There is a 24h convenience store next door, perfect for drinks, snacks, and loading T-money cards. It’s right across from Jongyesa Temple. Breakfast buffet had a mix of Korean and western food and was very delicious. The hotel provided 2 free water bottles daily. Check in and check out was easy. I would stay at this hotel again the next time I visit Seoul.

Cons:

Nothing, everything was great at the hotel!

2026-08-29 via Nuitee
C
Cyrille family_with_children fr
8
Hôtel bien situé mais comme pas de rangement, prévoir un séjour de courte durée
Pros:

Hôtel propre et situé proche du métro et du bus, et, à courte distance du temple bouddhiste Jogyesa. Le personnel parle anglais et toujours disponible pour satisfaire aux demandes et explications pratiques. Pensez à conserver des pièces de 500 wons et billets de 1000 wons pour utiliser les machines à laver et sécher le linge

Cons:

Les chambres sont petites et il n’y a pas de placard, pas de commodes et seulement 3 cintres. Nous étions 3 dans la chambre et avons dû laisser tous nos vêtements pour 15 jours dans les valises.

2026-08-29 via Nuitee
J
Juan couple es
9
Buen hotel bien ubicado
Pros:

Amplitud de la habitación. Higiene. Desayuno correcto. Deberían ofrecer más bollería.

Cons:

Deberían ofrecer bañera o ducha, en vez de asinartte un baño anticuado con bañera. Mejor mampara que cortina.

2026-08-29 via Nuitee
L
loredana solo_traveller it
10
Pros:

Il personale molto premuroso e discreto, disponibile per ogni richiesta

Cons:

Nessun elemento negativo

2026-08-27 via Nuitee
M
Martina couple it
8
2026-08-27 via Nuitee
H
hitomi extended_group jp
9
2026-08-26 via Nuitee
A
Anca Mihaela family_with_children fr
9
2026-08-26 via Nuitee
M
Marisa extended_group fr
10
L’hôtel parfait pour un séjour à Séoul !
Pros:

C’est mon troisième séjour dans cet hôtel et j’en suis toujours satisfaite. Le personnel est vraiment accueillant et professionnel, l’emplacement est parfait, le petit déjeuner est varié et délicieux et notre chambre quadruple était spacieuse et fonctionnelle avec une grande penderie.

Cons:

Rien

2026-08-25 via Nuitee
A
Abdou Assamad extended_group it
8
2026-08-24 via Nuitee
D
Daniela extended_group it
8
2026-08-24 via Nuitee
D
Dimitrios couple gr
9
2026-08-23 via Nuitee
S
Sonia di Sestri solo_traveller it
10
Posizione eccezionale e camera fantastica
Pros:

Camera molto spaziosa con bellissimo terrazzo e bagno grande, con vasca idromassaggio e doccia separati. Letto comodissimo.
La posizione è perfetta per chi non vuole stare sempre in metropolitana, perché si raggiungono a piedi tante attrazioni. Il quartiere è vivace e tipico, molto vivibile. C'è tutto a pochi passi.

Cons:

Nulla

2026-08-23 via Nuitee
E
Eleonora couple it
7
2026-08-23 via Nuitee
L
Leandro couple de
10
Pros:

the room and facilities are clean.
there is good variation for breakfast, food is also nice.

2026-08-22 via Nuitee
T
Tatiana family_with_children ru
9
Pros:

Расположение отличный. Завтрак вполне съедобный, конечно, хотелось бы больше европейской еды. Номер чистый.

2026-08-21 via Nuitee
N
Nadezhda extended_group ru
9
2026-08-21 via Nuitee
J
Jerome solo_traveller fr
8
Pros:

L'hôtel est idéalement situé. Le personnel à l'accueil est très efficace et d'une grande amabilité. Le service de laundry est super pratique.

Cons:

Aucun rangement n'a été pensé ce qui fait que sur 11 jours d'hôtel, la gestion des valises a été une vraie galère. Le mobilier prend trop de place pour rien car aucun tiroir. Les interrupteurs éclairent toute la chambre quand la lumière est éteinte...ce qui n'est pas d'un effet reposant et la lumière d'accès à la salle de bain qui s'allume d'elle même quand on veut aller au WC eclaire aussi toute la chambre et réveille ma compagne et inversement en pleine nuit....Pas top.

2026-08-20 via Nuitee
M
MENGWEI solo_traveller tw
9
2026-08-19 via Nuitee
L
Luca family_with_children it
9
Se dovesse capitarmi, ci tornerei
Pros:

Camera moderna e spaziosa, colazione eccezionale sicuramente più coreana che internazionale e in ogni caso molto buona, posizione centrale e vicinanza alla metropolitana

2026-08-19 via Nuitee