White Swallow Hotel

Hotels
31-33 Lord Street , Blackpool , GB

Facilities

WiFi available
Free WiFi
Non-smoking rooms
24-hour front desk
Heating
Terrace
Pets allowed
Laundry
Safety deposit box
Ironing service
See all facilities

Review Highlights

Pros:
Excellent breakfast (frequently praised)
Very friendly, accommodating staff/hosts
Great, central location close to stations and attractions
Clean and comfortable rooms (many mentions)
Good value for money
Pet-friendly (no extra charge for pets)
Cons:
Dog-friendly policy allowing dogs in dining room (offensive to some guests)
Parking limitations
Intermittent WiFi reported
Some rooms dated; small showers and occasional locked windows leading to heat
Minor exterior/amenity suggestions (no ashtray outside)

Categories

Cleanliness
1
Consistently described as very clean in multiple reviews ("lovely clean room", "very clean and quiet").
Service
1
Hosts and staff repeatedly praised as friendly, helpful and accommodating (owners stayed awake for late check-in, staff go above and beyond).
Location
1
Frequently called perfect/excellent and noted as very convenient (close to train/tram stations, North Station, nightlife and theatres).
Room Quality
1
Mixed comments: some rooms cosy and comfortable, but several notes of dated decor, small showers and one locked window creating heat issues.
Amenities
1
Multiple amenity issues mentioned: dog-friendly policy with dogs allowed in the dining room (unpopular with some guests), parking difficulties, intermittent WiFi and minor exterior/ashtray suggestions.
Value for Money
1
Many reviewers explicitly call it good value or great value for money (one paid £50 and praised the breakfast/value).
Food and Beverage
1
Breakfast repeatedly described as excellent, plentiful and a highlight of the stay.
Overall Experience
1
Overall very positive sentiment: many repeat stays, strong recommendations and hosts described as welcoming; small complaints do not dominate impressions.
* This sentiment is summarized by AI based on user reviews.
Updated at: 2026-04-14 06:40

Property Description

At the heart of Blackpool's vibrant North Shore district, the White Swallow Hotel offers a perfect blend of comfort and convenience for your stay.

Prime Location: Just a short stroll from the stunning North Beach, North Pier, and Blackpool Tower, you will find yourself in the center of all the action. Whether you're looking to explore or relax, our hotel is your ideal base.

Comfortable Accommodations: Our rooms are designed with your comfort in mind, featuring flat-screen TVs, private bathrooms with modern amenities, and complimentary toiletries to ensure a delightful stay.

Delicious Breakfast Options: Start your day with a tasty breakfast selection, including buffet, continental, and hearty Full English/Irish choices perfectly crafted to fuel your adventures.

Book your unforgettable getaway at the White Swallow Hotel today!

Important information:

This property does not accommodate bachelor(ette) or similar parties.
Please inform of your expected arrival time in advance. You can use the Special Requests box when booking, or contact the property directly using the contact details in your confirmation.
A deposit may be required at the property.

Check-in and check-out hours:
Check-out: 11:00 AM

Location

Guest Reviews

Cleanliness: 1
Service: 1
Location: 1
Room Quality: 1
Amenities: 1
Value for Money: 1
Food and Beverage: 1
Overall Experience: 1
T
Tracey • couple • gb
9
Best breakfast in Blackpool.
Pros:

Little touches, like bottles of water and a
box of tissues.
Superb breakfast, best ive had in a long time, pastries fruit, cereal it was all there and more including a full English, including vegetarian and vegan, where how it was cooked and presented was an easy 10 from me. I'm such a fussy food snob, yet I couldn't pull it on anything. Thank you so much.

Cons:

Nothing.

2026-10-22 • via Nuitee
S
Sarah • solo_traveller • gb
10
Pros:

Everything was very good

Cons:

Nothing

2026-10-21 • via Nuitee
P
Paul • couple • gb
8
2026-10-21 • via Nuitee
M
Mandy • extended_group • gb
9
Great location and friendly atmosphere
Pros:

The hotel was warm walking into. Very friendly environment.

Cons:

The only thing, was the hot water in shower, however not a major at all, as the instructions for run the sink tap and shower water gets hot works fine. Not a major issue at all.

2026-10-18 • via Nuitee
N
Nicola • couple • gb
10
Excellent friendly hotel
Pros:

Really clean, really friendly and helpful, lovely breakfast would definitely stay again and recommend to friends and family

Cons:

Nothing

2026-10-18 • via Nuitee
P
Paul • couple • gb
10
Fantastic … great hosts .. great breakfast
Pros:

Clean
Location

Cons:

Nothing

2026-10-18 • via Nuitee
L
Linda • solo_traveller • gb
10
Pros:

Good location by train station 5min walk to center staff lovely Breakfast excellent plenty to eat cooked Breakfast excellent lovely comfortable hotel

Cons:

Nothing

2026-10-15 • via Nuitee
R
Robat • couple • gb
10
Great stay for the price - breakfast was a highlight
Pros:

Room was comfortable and clean, breakfast was lovely and staff were welcoming and attentive

Cons:

Nothing

2026-10-11 • via Nuitee
H
Harvey • solo_traveller • gb
8
Great value for money and location
Pros:

Nice interior, great location to gay scene, rooms are clean and have what you need

Cons:

N/a

2026-10-11 • via Nuitee
M
Martin • couple • gb
10
A wonderful place to stay and very dog friendly which we loved about the stay
Pros:

A very good choice of different things for breakfast and cooked breakfast was excellent The location was very good

Cons:

There was nothing we didn't like

2026-10-11 • via Nuitee
M
Markus • solo_traveller • de
8
2026-10-09 • via Nuitee
H
Heather • solo_traveller • gb
10
Pros:

Everything. Fabulous stay. Brilliant hosts. I stayed with my friend, 2 single rooms, very clean, bed so comfortable, kettle, tea, coffee, hot chocolate, and biscuits. The shower- do as it says on the information in the room, run the hot water tap in the sink, may take a few minutes, but once that is warm, turn tap off and shower on, hot water, no problem. The breakfast is the best ever, lots of different cereals, yoghurt, fresh fruits, fruit juice, also a perfectly cooked full breakfast, cooked exactly as you ask, freshly cooked and lovely and hot, quality ingredients. Very close to Blackpool North Station, pubs and restaurants, minutes from the seafront.

Cons:

Nothing.

2026-10-07 • via Nuitee
A
Anne • solo_traveller • gb
8
Pros:

Great location not far from Blackpool North train station. Great hosts who were very welcoming. Room lovely and clean and bed was comfy.
Breakfast here is a must, especially their English cooked breakfast with generous portions.
Warm and Welcoming.

2026-09-19 • via Nuitee
S
Smith • solo_traveller • gb
8
Pros:

It, was clean and comfortable.

2026-09-19 • via Nuitee
I
Ian • extended_group • gb
9
2026-09-19 • via Nuitee
W
William • solo_traveller • gb
2
2026-09-18 • via Nuitee
P
Patricia • couple • gb
10
Great stay in Blackpool
Pros:

Spotlessly clean hotel with the best breakfast to set you up for the day, perfect location and safe parking overnight at bottom of street

2026-09-17 • via Nuitee
J
Jade • couple • gb
9
Worth a stay without pets accompanying you.
Pros:

Great hosts, beautiful breakfast and lovely rooms.

Cons:

One incident while staying put us off returning however it’s quite sad as until this point the stay was exceptional.

2026-09-17 • via Nuitee
C
Christine • solo_traveller • gb
7
2026-09-14 • via Nuitee
K
Keith • solo_traveller • gb
10
Pros:

Nice single room. Friendly greeting by Chris. Breakfast was awesome, plenty of food and nice and hot. Facilities were clean and only a few minutes walk to the station or 20mibsxat most from North Pier.

2026-09-14 • via Nuitee