ibis Ambassador Seoul Insadong-Newly renovated in 2025

Hotels
ibis
8.7 (892 reviews)
31, Samil-daero 30-gil, Jongno-gu , Seoul , kr

Children allowed

Facilities

Fitness facilities (surcharge)
Parking
Non-smoking rooms
Air conditioning
Restaurant
Lift / Elevator
Luggage storage
Safety deposit box
Fax/photocopying
Tour desk
See all facilities

Review Highlights

Pros:
Great location
Friendly staff
Clean rooms
Good service
Cons:
Small rooms
Noise issues
Breakfast quality

Categories

Cleanliness
8.38
Generally clean but issues with noise and condition of rooms noted.
Service
9.35
Friendly and helpful staff, with particular mention of good service.
Location
9.39
Great location with walkable access to tourist sites.
Room Quality
7.84
Rooms considered small and issues with noise from neighboring rooms.
Amenities
8.87
Basic amenities, but some complaints about breakfast quality.
Value for Money
8.83
Reasonable pricing for the location and service provided.
Food and Beverage
7.88
Breakfast options lacking in variety and quality noted.
Overall Experience
9.05
Overall a pleasant stay with some concerns about room size and noise.
* This sentiment is summarized by AI based on user reviews.
Updated at: 2025-12-12 03:51

Property Description

Convenient Location
Located just a 4-minute walk from Jongno 3-ga Subway Station, ibis Ambassador Insadong offers easy access to explore Seoul's key attractions.

Relaxation and Fitness
Unwind in the sauna and public bath or stay active at the fitness centre. The hotel ensures a balanced stay for all guests.

Diverse Dining Options
Indulge in a hearty breakfast at TASTE Restaurant or explore the variety of dining venues in the vibrant Insadong district nearby.

Ready to experience the perfect blend of comfort and convenience at ibis Ambassador Insadong? Book your stay now for an unforgettable Seoul getaway.

Important information:

Please present the credit card used to make this reservation upon check-in at the hotel. If you are booking on behalf of someone else, you must contact the hotel directly to arrange for third party billing. Taste restaurant for lunch is closed on Saturday, Sunday and Public Holiday.Guests are required to show a photo ID and credit card upon check-in. Please note that all Special Requests are subject to availability and additional charges may apply.

Check-in and check-out hours:
Check-out: 12:00 PM
Airport code: ICN

Property Policies

  • Internet

    WiFi is available in all areas and is free of charge.

  • Groups

    When booking more than 7 rooms, different policies and additional supplements may apply.

  • Pets

    Pets are not allowed.

  • Parking

    Private parking is possible on site (reservation is not possible) and costs KRW 22000 per day.

  • Children and extra bed policy

    Children of any age are allowed.
    Children up to and including 3 years old stay for free when using an available cot.
    Children up to and including 11 years old stay for free when using an existing bed.
    People 3 years old and over stay for KRW 44,000 per person per night when using an available extra bed.
    Any type of extra bed or child's cot/crib is upon request and needs to be confirmed by management.
    Supplements are not calculated automatically in the total costs and will have to be paid for separately during your stay.

Location

Guest Reviews

8.7
Based on 892 reviews
Cleanliness: 8.38
Service: 9.35
Location: 9.39
Room Quality: 7.84
Amenities: 8.87
Value for Money: 8.83
Food and Beverage: 7.88
Overall Experience: 9.05
D
David extended_group gb
6
Was good stay but think I would check elsewhere next time
Pros:

Modern and rooms are up to date

Cons:

Breakfast is not very western friendly but then we are in Asia

2026-05-30 via Nuitee
S
Simone solo_traveller de
9
Pros:

Perfekt gelegen. Freundlicher Service.

2026-05-30 via Nuitee
S
Shirley couple au
10
2026-05-29 via Nuitee
C
cashruti solo_traveller in
9
2026-05-29 via Nuitee
J
judemK7143RC Solo travel
10
Great location, staff and facilities
Pros:

Exceptional in all ways, from staff knowledge helpfulness and great language skills to amenities open all night including laundry facilities and hot bath for same gender.

2026-05-28 via Tripadvisor
N
Nicole extended_group za
10
Very comfortable and convenient!
Pros:

Location is phenomenal!

2026-05-28 via Nuitee
A
Agnieszka couple pl
9
Godny polecenia
Pros:

Personel cudowny. Wszyscy pracownicy uśmiechnięci i bardzo pomocni.
Dobra lokalizacja. Około 9 minut piechotą do stacji metra. Sklep, kantor Vis a Vis hotelu.
W pobliskiej uliczce tradycyjne domki w których znajdują się restauracje.
Dobre śniadania.

Cons:

-

2026-05-27 via Nuitee
A
Andreas couple se
7
Good location and rooms, but several strange organizational choices lower the score
Pros:

We liked the size of the rooms with comfortable beds and a good shower. The hot bath in the basements was a real treat especially on colder and rainy days. The gym looked well equipped. Front desk staff was very friendly and helpful. The location is outstanding, just on the edge of the hanouk district of Insadong with tons of interesting cafes, restaurants and shops.

Cons:

The air condition in the rooms can only be adjusted in-room on floor 10 (according to the front desk), which is a weird design decision and inconvenient if you are not happy with the pre-set values. There is not enough shelf space in the rooms, so we could not unpack our suitcases. The rooftop terrace is small and has an unfurnished feel, as if someone just put a couple of chairs and tables on the roof. Water coolers exist only on some floors, but not on others. The breakfast is uninspired: there is enough food, but none of it stands out and the arrangement is rather strange. The breakfast is also very badly organized: there is usually a long queue to get in even though there are free tables, because only one member of staff is allowed to lead guests to their table. There is also a long queue in front of the coffeemachine, which regularly runs out of cups. There are a number of other small inconveniences that all point to a system that has not been thought through.

2026-05-27 via Nuitee
M
Melih Burak family_with_children tr
8
2026-05-26 via Nuitee
M
Melih Burak family_with_children tr
9
2026-05-26 via Nuitee
N
Nicole couple au
7
Ok for a short stay but missing modern bathrooms
Pros:

Location to the lovely streets surrounding the hotel

Cons:

Bathrooms
Old outdated

2026-05-25 via Nuitee
V
Voyager22577776877 Couples Rotorua, Rotorua District, Bay of Plenty Region, North Island
10
Awesome location right in the heart of Insadong
Pros:

Absolutely best location for a visit to Seoul.

There’s so many restaurants and bars so near.

Pretty intense when you arrive but is great when you acclimatise.

Clean, tidy and central.

2026-05-24 via Tripadvisor
O
Okay family_with_children tr
9
2026-05-24 via Nuitee
R
Roxana family_with_children es
7
2026-05-24 via Nuitee
G
Griffin couple us
10
I love this place
Pros:

Fantastic location!! Close to so many good sights. Excellent staff. Great value breakfast. Right beside ikseondong. 2 minutes walk to 3il-gi-lo subway station. Very hard to beat.

Cons:

Nothing

2026-05-24 via Nuitee
Y
YUKIKO couple jp
8
慣れたホテルで安心ですし、部屋が広々してて、とても良いです。
Pros:

3回目の宿泊です。
スタッフさんの対応が良いです。
部屋も綺麗です。

Cons:

ドライヤーがイマイチです。
2日目のバスマットがなかったです。

2026-05-24 via Nuitee
M
Ma Luisa couple mx
10
ideal
Pros:

muy buena ubicacion, acceso a aeropuerto facil, comoo acceso a metro, limpio

2026-05-24 via Nuitee
M
Mirco solo_traveller it
8
2026-05-24 via Nuitee
J
JUNGYI solo_traveller kr
9
2026-05-23 via Nuitee
D
Debra solo_traveller au
10
Pros:

The hotel was in a great location for the foodie lovers, so many places to choose from and all at your doorstep.
The room was a great size and everything clean and comfortable.
The staff were all very helpful and professional would definitely recommend this hotel.

Cons:

Nothing

2026-05-22 via Nuitee