Hotel Shocard Broadway, Times Square

Hotels
8.4 (3830 reviews)
206 West 41th Street , New York , US

Paid
Children allowed

Facilities

WiFi available
Free WiFi
Parking
Non-smoking rooms
Air conditioning
24-hour front desk
Restaurant
Heating
Family rooms
Lift / Elevator
See all facilities

Review Highlights

Pros:
Location
Room Size
Cons:
Cleanliness
Service
Value for Money

Categories

Cleanliness
7.49
The building was dirty, indicating poor cleanliness.
Service
8.96
Some reports of rude staff and unhelpful service; however, location services were noted positively.
Location
10
Location is frequently praised across multiple reviews.
Room Quality
7
Rooms described as small and uncomfortable.
Amenities
8.45
Amenities were mentioned as lacking, notably no free shuttle as advertised.
Value for Money
6.48
Multiple reviews claimed the hotel is not worth the money paid.
Food and Beverage
9.84
No mentions made regarding food and beverage quality, assumed standard quality for this hotel tier.
Overall Experience
8.99
Overall experience mixed, with many negative sentiments but some highlights noted.
* This sentiment is summarized by AI based on user reviews.
Updated at: 2025-12-18 10:46

Property Description

Modern Facility with Retro Flair
Hotel Shocard Broadway, Times Square offers a unique blend of modern amenities with a touch of retro charm. Enjoy the vibrant energy of New York's Garment District just moments away from the iconic Times Square.

Trendy Bar and Free Wi-Fi
Unwind at the trendy bar or stay connected with complimentary Wi-Fi available in every room. Relax in style and convenience during your stay at Hotel Shocard.

Convenient Location and On-Site Dining
Explore nearby attractions such as Radio City Music Hall, Rockefeller Center, and the Empire State Building, all within walking distance. Indulge in All American cuisine at the on-site restaurant and savor signature cocktails in the evenings.

Book now for an unforgettable stay at Hotel Shocard Broadway, Times Square!

Important information:

Please note, guests must be at least 21 years old to check-in.Guests are required to show a photo ID and credit card upon check-in. Please note that all Special Requests are subject to availability and additional charges may apply.
A deposit may be required at the property.

Check-in and check-out hours:
Check-out: 11:00 AM
Airport code: JFK

Location

Guest Reviews

8.4
Based on 3830 reviews
Cleanliness: 7.49
Service: 8.96
Location: 10
Room Quality: 7
Amenities: 8.45
Value for Money: 6.48
Food and Beverage: 9.84
Overall Experience: 8.99
M
Marie • couple • us
5
Very pricey for the size of the room it would probably not stay there again
Pros:

The location was good

Cons:

The room was too small for two people my husband and I felt very uncomfortable the air conditioning was too cold and couldn’t regulate it as to make it comfortable for the price that was charged and no coffee machine in the room

2026-09-19 • via Nuitee
E
ENRIQUE • solo_traveller • es
10
Pros:

La atención del personal fue excelente muy buena gente

Cons:

Habitación muy pequeña

2026-09-18 • via Nuitee
I
Ivica • solo_traveller • us
8
2026-09-18 • via Nuitee
W
William • solo_traveller • hk
8
2026-09-18 • via Nuitee
L
Lisa • couple • us
1
Pros:

Location

Cons:

Construction lights and noise right outside my window from midnight until 5am made sleep impossible

2026-09-15 • via Nuitee
C
Cynthia • couple • us
7
Pros:

The location is right in the middle of time sqaure and alot of things to do near by at all times of day and night.

Cons:

Our room did not have working AC unit, there was a window unit put in place but it could not maintain the room as cold as I wanted it to be during the summer hit.

2026-09-14 • via Nuitee
G
Geovanna • couple • br
7
Bom custo benefício! Uma escolha para casal!
Pros:

A localização é excelente, o que facilitou muito nossa experiência em Nova York, já que conseguimos fazer a maioria dos passeios a pé. Apesar de estar ao lado da times square, o quarto em que ficamos era bem silencioso. O atendimento também foi ótimo, com uma equipe muito atenciosa e prestativa.

Cons:

Como ponto negativo, achamos o quarto um pouco apertado e a cama deixou a desejar. Estava bastante mole e com um desnível no meio, o que acabou comprometendo um pouco o conforto durante a noite.

2026-09-14 • via Nuitee
G
G • couple • fr
6
2026-09-14 • via Nuitee
G
Gustavo • solo_traveller • mx
10
2026-09-13 • via Nuitee
N
Nancie • solo_traveller • us
9
Small but mighty, this hotel is in a perfect location, reasonably priced with friendly staff
Pros:

Location of this hotel was outstanding - 1/2 block from Port Authority and a couple of blocks from Times Square. Close to subways and theaters. Very walkable to most places.
Room was exceptionally clean and staff very friendly/helpful. They offered a free coffee or wine/beer at the pub downstairs. Considering it was in the middle of everything, I never heard any outside noise.

Cons:

Room was small, but it had everything I needed. Perfect for one (or two who don't mind squeezing by each other).

2026-09-13 • via Nuitee
V
Valeria • solo_traveller • ar
10
Pros:

La ubicación es óptima. Estrategicamente ubicado

Cons:

La.habitacion era muy pequeña. Y el aire acondicionado tenía momentos fríos y momentos calientes . Asi estaba regulado

2026-09-13 • via Nuitee
C
Carlie • couple • us
10
It was amazing
Pros:

It was super super cute and clean great location too

Cons:

Nothing

2026-09-12 • via Nuitee
V
Veronika • solo_traveller • de
7
Ideal für kurzen Städtetripp
Pros:

Die Lage direkt am Times Square und Broadway ist großartig. Das Bett war auch sehr bequem. Für einen kurzen Städtetripp passt das Preis-Leistung-Verhältnis, da man direkt mitten im Leben ist, Central Park ist nicht weit weg und an jeder Ecke hat man Zugang zur Metro. Für einen längeren Aufenthalt würde ich nächstes Mal ein Hotel mit besserer Aussicht wählen. Zudem finde ich es einge schöne Idee, dass das Irish Pub, welches direkt von der Lobby des Hotels zu erreichen ist, direkt mit dem Hotel zusammen arbeitet und man dort Vergünstigungen auf Frühstück, Lunch und Dinner und Getränkegutscheine erhält. Ich selbst habe es nicht genutzt, aber die Idee finde ich gut.

Cons:

Leider Aussicht auf eine Steinwand. Dies war jedoch mein eigener Fehler, da habe ich das bei der Buchung übersehen, dass es bei dem Hotel kaum Zimmer gibt mit Aussicht. Zimmerservice kam nicht regelmäßig, obwohl gesagt wurde, dass es täglich ein Mal gereinigt werden sollte. Für meinen Aufenthalt von 5 Nächten war es nicht so schlimm, nur die Mülleimer wurden etwas voll. Die Klimaanlage ist viel zu groß, bei meinem sehr kleinen Zimmer hat sie einen großen Teil des Raumes eingenommen. Zumal konnte man sie nicht fein einstellen, nur von heizen auf kühlen umschalten. Selbst, wenn man die gewünschten Grad angegeben hat, hat sie beim Erreichen dieser nicht aufgehört zu arbeiten. Sie war sehr laut und der Korpus der Anlage selbst war sehr kalt, selbst wenn man auf Wärmen umgestellt hat, ist der Korpus nicht warm geworden. Da die Anlage sehr nah am Bett war und fast genauso lang war wie das Bett, war das etwas nachteilig beim Schlafen. Entweder man hat gefroren, oder geschwitzt. Möglichkeit zur Feinjustierung hätte geholfen.

2026-09-12 • via Nuitee
M
Mohcene • couple • dz
10
Pros:

Really nice and very and professionals

2026-09-10 • via Nuitee
N
Nathan • couple • us
1
Terrible experience- can’t believe you charge that much money!!!
Pros:

Nothing

Cons:

It was a ghetto location inside a bar, size of room was ridiculously small, not clean, cost was a major rip off!!!!!!

2026-09-10 • via Nuitee
S
Sharon • solo_traveller • us
10
Location and price can't be beat!
Pros:

Location so walkable to Times Square and broadway. Garveys Irish Pub right there had good food, drink, and offered a discount to Hotel Shocard guests. They were able to hold my suitcase so I could explore before checking in.

2026-09-09 • via Nuitee
J
James • family_with_children • us
10
Enjoyed my visit to NYC and will be staying there again.
Pros:

No frills but clean and a great value in a convenient part of the city.

Cons:

Nothing really stuck out. The water in the shower took awhile to get warm but that's not uncommon in older high rises.

2026-09-09 • via Nuitee
A
Amy • couple • us
9
Kind staff, excellent location
Pros:

Location!

Cons:

If you need space, this place isn’t for you. The room was small, but it’s perfect for a shorter trip where you won’t be spending a lot of time in the room.

2026-09-08 • via Nuitee
J
Juan Manuel • couple • es
10
2026-09-08 • via Nuitee
M
Mindy • couple • us
8
Small room , clean but worth location , good staff
Pros:

Near time square , staff exceptional and helpful

Cons:

Na

2026-09-08 • via Nuitee