I grew up in Bukchon, long before it became one of Seoul’s most visited neighborhoods.
In February 2025, I began the Bukchon Storytelling Tour with nervous excitement. Since then, I’ve met guests from around the world, and their generous reviews and kind feedback have been deeply rewarding.
This walking tour explores Bukchon, a neighborhood once at the center of Korean politics, economy, and culture from 1392 to the 1980s. Guided by a storyteller born and raised in Bukchon—now a filmmaker and university screenwriting professor—you’ll walk its winding alleys and discover the stories hidden within them.
Please note before booking:
• Recommended for participants aged 13 and above, as the tour focuses on storytelling and historical context.
Meet in front of Exit No.4 of An Guk Station on Subway Line 3
When the king dies without a crown prince, an 11-year-old royal boy born and raised here becomes the 26th king of Joseon. For the next 10 years, the boy's father would rule the country from here. Learn about the fascinating history of Unhyeonggung Palace and marvel at the outstanding architecture of the time.
Admire historic architecture from 600, 100, and 50 years ago and learn the stories behind them.
Learn about and appreciate the hanoks of the Yangban, the ruling class, who usually lived in Seoul.
I'll tell you stories about the wells you heard as a child and what history has revealed about them.
The high school is known for filming countless dramas and music videos, but it's actually a historic space that helped shape Korea into the country it is today. Here's the story behind its secret history.
We trace the dramatic rise and fall of powerful politicians and business tycoons who once held land in Bukchon — a district chosen as the capital under the principles of feng shui. Revered as an auspicious site, this coveted land became both the foundation of their wealth and influence, and the backdrop to their eventual downfall.
The man who changed the face of Bukchon in the 1920s and 30s
For a full refund, cancel at least 24 hours before the scheduled departure time.
You can cancel up to 24 hours in advance of the experience for a full refund.
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