Behind the façade of Santa Maria Novella lies a story most visitors never discover.
Join a local guide to explore the Basilica of Santa Maria Novella and the historic Officina Profumo-Farmaceutica di Santa Maria Novella, one of the world’s oldest pharmacies and perfume houses.
Inside the Basilica, discover Renaissance art, Gothic architecture, frescoes, chapels, sacred symbols, and the legacy of the Dominican friars. Then continue to the Officina, where medicinal herbs, aromatic plants, essences, and Florentine craftsmanship shaped a perfume tradition admired worldwide. What makes this tour different is the connection between the two places. Instead of visiting them separately, you’ll understand how Dominican medicine, herbal knowledge, Renaissance art, perfume, and Florentine beauty are part of the same story.
This is a great choice if you want to experience Florence beyond the Duomo and Uffizi, with a tour focused on art, history, perfume, hidden gems, and culture.
Please arrive at the meeting point 10 minutes before the scheduled start time. Your guide will wait in Piazza Santa Maria Novella, near the Basilica’s main entrance, holding a sign with your name. Wear comfortable shoes; shoulders and knees must be covered.
Officina Profumo-Farmaceutica di Santa Maria Novella, Via della Scala, Florence, FI, Italy
Meet your private guide in Piazza Santa Maria Novella and admire the exterior of the Basilica, one of Florence’s most elegant Renaissance façades. Step inside the Dominican complex and discover its artistic treasures, including Masaccio’s Holy Trinity, Renaissance frescoes, hidden portraits, family symbols, and stories connected to Florence’s artistic and cultural identity.
Visit the historic Santa Maria Novella Pharmacy and discover the Dominican friars’ tradition of herbs, remedies, essences, and perfumes. Learn how this centuries-old heritage became one of Florence’s most refined symbols of beauty, craftsmanship, and sensory culture.
For a full refund, cancel at least 24 hours before the scheduled departure time.
You can cancel up to 24 hours in advance of the experience for a full refund.
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