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Offered languages
- German
- English
Forget the sanitized history of enlightened philosophers and peaceful painters. The Florentine Renaissance was forged in the fires of cutthroat capitalism, bitter family rivalries, and a desperate scramble for political dominance. On this redthread tour, you will walk the streets where the Medici family built an empire on double-entry bookkeeping, where merchant guilds operated like cartels, and where art was the ultimate weapon of propaganda. Discover how the world's most breathtaking masterpieces were paid for by bankers trying to buy their way out of hell.
- A 2.6 km self-guided tour with 8 stops over 111 min
- Ideal for travelers interested in History & Memory and Art, Design & Aesthetics
- Immersively told in a podcast style by experts and locals
- Matching audio content, AI guide and navigation through the app
What's Included
Meeting and pickup
From Florence's main station, take local public transport toward Palazzo Vecchio. Get off at the nearest stop and walk the final few minutes to Palazzo Vecchio, Florence, Italy. Check the current local connection on the day of travel.
From Museo di San Marco, walk to the nearest public transport stop and travel back to Florence's main station. The departure point is Museo di San Marco, Florence, Italy. Check the current local connection on the day of travel.
Itinerary
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1Palazzo Vecchio
The fortress-like seat of the Florentine Republic, where political stability and fierce civic pride laid the groundwork for the Renaissance.
10 minutes • Admission ticket free -
2Church and Museum of Orsanmichele
A unique hybrid of grain market and church, funded by Florence's powerful trade guilds to showcase their wealth and piety.
10 minutes • Admission ticket free -
3Battistero Di San Giovanni
The ancient octagonal site of the 1401 bronze door competition, widely considered the starting point of the Renaissance.
10 minutes • Admission ticket free -
4Duomo - Cattedrale di Santa Maria del Fiore
Home to Brunelleschi's impossible dome, the ultimate symbol of Florentine civic pride and technological innovation.
10 minutes • Admission ticket free -
5Palazzo Medici Riccardi
The prototype of the Renaissance palace, where the Medici family used their banking fortune to unofficially rule Florence.
10 minutes • Admission ticket free -
6Basilica di San Lorenzo
The parish church of the Medici, redesigned by Brunelleschi, showcasing the intersection of private wealth and religious architecture.
10 minutes • Admission ticket free -
7Museo degli Innocenti
Designed by Brunelleschi, this foundling hospital represents the birth of Renaissance architecture and humanist civic welfare.
10 minutes • Admission ticket free -
8Museo di San Marco
A Dominican convent renovated with Medici money, highlighting the complex relationship between immense wealth and spiritual piety.
10 minutes • Admission ticket free
Additional info
- Service animals allowed
- Public transportation options are available nearby
- Suitable for all physical fitness levels
Tags
Cancellation Policy
For a full refund, cancel at least 24 hours before the scheduled departure time.
Cancellation Policy
- For a full refund, you must cancel at least 24 hours before the experience’s start time.
- If you cancel less than 24 hours before the experience’s start time, the amount you paid will not be refunded.
- Any changes made less than 24 hours before the experience’s start time will not be accepted.
You can cancel up to 24 hours in advance of the experience for a full refund.
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