Hotel Goldener Adler, BW Signature Collection

Hotels
•
BW Signature Collection by Best Western
9.2 (2177 reviews)
Herzog-Friedrich-Straße 6 , Innsbruck , at

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Children allowed
Pets allowed

Facilities

WiFi available
Free WiFi
Parking
Non-smoking rooms
Air conditioning
24-hour front desk
Restaurant
Room service
Heating
Terrace
See all facilities

Review Highlights

Pros:
Location
Friendly staff
Good food
Cons:
Outdated rooms
Lack of amenities

Categories

Cleanliness
8.44
Several reviews indicate that the rooms were clean, but some mentioned outdated conditions.
Service
9.91
Consistently praised for friendly and helpful staff.
Location
9.95
Repeatedly highlighted as fantastic due to proximity to attractions.
Room Quality
8.9
Overall comfortable, but some guests found mattress too soft and rooms could be outdated.
Amenities
8.43
Some amenities were lacking, such as a mini bar and Wi-Fi.
Value for Money
8.89
General sentiment that value is good, but some expectations were not completely met.
Food and Beverage
9.44
Food quality praised in several reviews, with great breakfast options noted.
Overall Experience
9.61
Guests reported high satisfaction with their stay, indicating a very enjoyable experience.
* This sentiment is summarized by AI based on user reviews.
Updated at: 2026-01-10 12:57

Property Description

Central Location
The Goldener Adler Hotel is conveniently situated just 100 meters from the Goldenes Dachl, placing you right in the vibrant heart of Innsbruck. Explore the city with ease, knowing you are just a stone's throw away from iconic landmarks.

Delicious Dining Options
Indulge in a culinary journey at the on-site Restaurant of the Best Western Plus Hotel Goldener Adler Innsbruck. From traditional Tyrolean dishes to international flavors, savor a wide array of delectable meals to satisfy your palate.

Convenient Amenities
Experience comfort and convenience with free internet and Sky TV in all rooms. Additionally, take advantage of the nearby public garage just a 2-minute walk away, and easily access tickets for attractions from the reception.

Ready to immerse yourself in the charm of Innsbruck? Book your stay at the Goldener Adler Hotel today!

Important information:

Smoking in any unit will incur an additional charge.

Please note that renovation work on the building's facade will take place from May 15, 2026, through June 30, 2026. This may cause some disruption and temporarily obstruct the view from your room.This property is located in a pedestrian-only zone.
A deposit may be required at the property.

Check-in and check-out hours:
Check-out: 11:00 AM
Airport code: INN

Property Policies

  • Internet

    WiFi is available in all areas and is free of charge.

  • Children and extra bed policy

    Children of any age are allowed.
    You haven't added any cots.
    You haven't added any extra beds.

  • Pets

    Pets are allowed. Charges may be applicable.

  • Groups

    When booking more than 9 rooms, different policies and additional supplements may apply.

  • Parking

    Public parking is possible at a location nearby (reservation is not needed) and costs EUR 18 per day.

Location

Guest Reviews

9.2
Based on 2177 reviews
Cleanliness: 8.44
Service: 9.91
Location: 9.95
Room Quality: 8.9
Amenities: 8.43
Value for Money: 8.89
Food and Beverage: 9.44
Overall Experience: 9.61
S
Silvia • solo_traveller • li
8
Prima
2026-07-11 • via Nuitee
B
Brian • couple • ie
10
Fantastic historic hotel in great location with wonderful staff, food and accommodation
Pros:

Everything about our stay was perfect. The hotel is in a superb location right in the centre of the old town, in the pedestrianised zone surrounded by many restaurants. The staff are all very friendly and efficient. Parking was in a public carpark 10 minutes walk away where the hotel gets a discount. Breakfast was wonderful with lots of choice, including the type of eggs we could have. We dined twice in the open air restaurant area at the front of the hotel during our 7 night stay and the food on both occasions was delicious. The room was very comfortable and the air conditioning was great in the heatwave we were experiencing during our visit. The hotel itself is very historic with an interesting history over a number of centuries.

Cons:

Nothing not to like.

Just a tip for if you have a car and are staying for a few days and want to be able to come and go regularly. The cheapest option - better than the car park recommended by the hotel - is to use the multi-storey carpark at the Market abount 10 minutes walk from the hotel, (address Markthallen-Garage on Herzog-Siegmund-Ufer 5, 6020 Innsbruck). For a 7 day period they have a ticket costing €65.00. It enables you come and go as many times as you wish during the 7 day period. We did a lot of trips to high mountain passes, cable cars etc and to neighbouring towns like Seefeld and Kitsbuhl. So this car park was by far the cheapest.

2026-07-11 • via Nuitee
N
Neuwirth • solo_traveller • at
10
2026-07-09 • via Nuitee
C
Chiara • family_with_children • it
5
Pros:

Posizione

Cons:

Non a livello di un 4 stelle

2026-07-09 • via Nuitee
V
Vicky • couple • us
8
We liked our stay, and the staff was kind, but the hotel needs to be updated.
Pros:

Location.

Cons:

The property felt dated

2026-07-08 • via Nuitee
O
Olivia • couple • fr
9
2026-07-07 • via Nuitee
K
Kathy • couple • gb
10
2026-07-06 • via Nuitee
D
David • couple • ca
10
The hotel located in city centre and you could walk everywhere if you choose. The staff and service are excellent.
Pros:

The old character of the hotel. It was so very clean.
It had an elevator and WI-FI. The beds were awesome and duvets were excellent. It was also great that our room had air conditioning.

2026-07-05 • via Nuitee
A
Arul • solo_traveller • us
9
Pros:

Great location. AC works well.

2026-07-03 • via Nuitee
C
Catherine • couple • za
7
Great location and good stay, but rooms are quite small. Expected more based on price and prestige.
Pros:

The location of the hotel is central and ideally located. The staff were friendly and the history associated with the hotel is great. Although the hotel is old, the rooms have been upgraded, so it felt neat and clean.

Cons:

We expected a classic hotel experience and didn't quite get that. The rooms are quite small and we only had a view of the neighbouring building from one small window. There was no fridge, which would have come in handy for basics like milk. The cost seems a bit high for what you get.

2026-07-03 • via Nuitee
M
Merriott • couple • gb
8
Thank you for helping us have a relaxing night and day spent in the beautiful city of Innsbruck!
Pros:

Excellent location, right in the heart of Innsbruck! Amazing access to a selection of restaurants, shops and activities. The Mattress was very comfortable & Staff very friendly. We also requested to leave our big rucsac’s for the day and they happily accepted this. This made the following day much easier to get around before out train out of innsbruck that evening.

Cons:

The pillows were very flat.

2026-07-02 • via Nuitee
A
Ashwini • couple • in
9
Very comfortable and pleasant.
Pros:

Excellent location, well, maintained facility

2026-07-02 • via Nuitee
S
sandra • couple • gb
9
Helpful staff and ideal location
Pros:

Location

Cons:

Door locking instructions unclear

2026-07-02 • via Nuitee
O
Otto • extended_group • at
8
War grundsätzlich ok !
Pros:

Sehr gute Lage 100 Meter entfernt vom Goldenen Dach !!

Cons:

Abendessen Bedienung ok, Essen könnte geschmackvoller sein

2026-07-01 • via Nuitee
L
Linda • extended_group • no
9
2026-06-30 • via Nuitee
V
Veronica • couple • gb
10
Highly recommended,
Pros:

This is the oldest Inn in Innsbruck- we are told that Goethe slept in our room many years ago! It is a stunning old house, beautifully and sensitively transformed into a modern hotel. We loved the friendly and professional staff, and location couldn't be beaten- we could see the Golden Roof from our room.
Breakfast was a lovely selection of local food. The restaurant was super, with great service from such welcoming people. Big, very comfortable bed.

Cons:

The water temperature in the shower varied- but that didn't affect how much we enjoyed the stay.

2026-06-29 • via Nuitee
C
Camilla • couple • dk
9
2026-06-28 • via Nuitee
G
Gerhard • solo_traveller • at
9
Pros:

Info, wer alles schon hier genächtigt hat

Cons:

zu viel Kitsch an den WÄnden

2026-06-26 • via Nuitee
D
Denys • extended_group • gb
8
Fab stay
Pros:

Great location, near to everything.

Cons:

Nothing

2026-06-24 • via Nuitee
J
joseph • couple • de
3
Mit Vorsicht zu wählen!
Pros:

Tolle Lage - historisches Ambiente - Ausstattung des Zimmers ist in Ordnung

Cons:

Zinmer 309 hat kein Fenster und ist somit ein dunkles Loch! Der Teppichboden fraglich und das Personal eher cool überheblich! Vier Sterne sind nur beim Preis erkennbar!

2026-06-23 • via Nuitee