Sure Hotel by Best Western Focus

Hotels
•
Sure Hotel by Best Western
7.6 (1466 reviews)
Lasarettsgatan 9 , Örnsköldsvik , SE

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Free
Children allowed

Facilities

WiFi available
Free WiFi
Parking
Free Parking
Non-smoking rooms
Fitness center
Restaurant
Room service
Heating
Terrace
See all facilities

Review Highlights

Pros:
Central location — convenient for town and harbour
Friendly and helpful staff in many cases
Renovated/clean bathrooms frequently praised
Good value for money noted by multiple guests
Some guests praised breakfast variety and organic options
Sauna and usable lounge; bike-friendly rooms
Cons:
Rooms are often noisy / very thin walls (lyhört)
Beds frequently reported as too soft or worn out
Breakfast area too small; items running out or cold (coffee, bacon issues)
Inconsistent cleaning standards on some stays
Limited hotel parking — guests advised to use nearby garage

Categories

Cleanliness
7
Mixed reports: several guests praised renovated, clean bathrooms, but there are multiple complaints about inconsistent cleaning (leftover items from previous guests, one day 'lite halvdålig' städning).
Service
8
Generally positive — many mentions of helpful, friendly staff who resolved issues (Wi‑Fi, check‑in); some reports of less engaged/weekend staff causing an uneven experience.
Location
9
Very strong — repeatedly described as central, close to attractions/harbour and convenient for sightseeing and parking access.
Room Quality
6.5
Mixed: bathrooms often renovated and praised, but several guests reported poor beds (too soft or worn out), noise/lyhört and generally small rooms for some guests.
Amenities
7.5
Mixed amenities: positives include sauna, lounge and ability to bring a bicycle into the room; negatives include limited hotel parking (nearby garage recommended) and occasional Wi‑Fi issues.
Value for Money
8
Perceived as good value by several guests ('prisvärt'), especially given renovated bathrooms and central location; a few caveats noted relative to some deficiencies.
Food and Beverage
7
Breakfast impressions vary: many positive notes about variety and some organic options, but repeated complaints about small breakfast room, cold coffee, items running out and occasional poorly cooked items.
Overall Experience
7.8
Overall a satisfactory stay for many: central, friendly staff and renovated bathrooms weigh positively, offset by noise, occasional cleaning lapses and breakfast/bed issues.
* This sentiment is summarized by AI based on user reviews.
Updated at: 2026-11-05 14:41

Property Description

Convenient Location and Relaxing Amenities
Located in the heart of Örnsköldsvik, Sure Hotel by Best Western Focus offers a tranquil sauna with a relaxation area. Situated near the city’s bustling shopping district and dining options, guests can easily explore the vibrant surroundings. The proximity to Fjällräven Event Centre adds to the convenience, making it an ideal choice for travelers looking for both comfort and accessibility.

Modern Rooms and Complimentary Services
Each room at Sure Hotel features modern amenities including an electric kettle and a 40-inch flat-screen TV, ensuring a comfortable stay. With a private bathroom equipped with a shower and complimentary WiFi, guests can unwind and stay connected throughout their visit. The added convenience of free parking and the option to borrow engine heaters cater to the diverse needs of guests.

Relaxing Retreat and Nearby Attractions
Guests can enjoy the communal terrace on-site or visit the nearby Paradiset Spa and Adventure Bath for a rejuvenating experience. Whether exploring the city or attending events at the Fjällräven Event Centre, Sure Hotel offers a blend of relaxation and entertainment for a memorable stay. Book your stay now and experience the comfort and convenience Sure Hotel has to offer.

Important information:

If you expect to arrive after 20:00, please inform the property in advance.

Please note that parking must be booked in advance and availability has to be confirmed by staff.

Guests under the age of 18 can only check in with a parent or official guardian.Please inform of your expected arrival time in advance. You can use the Special Requests box when booking, or contact the property directly using the contact details in your confirmation.
A deposit may be required at the property.

Check-in and check-out hours:
Check-out: 11:00 AM
Airport code: OER

Location

Guest Reviews

7.6
Based on 1466 reviews
Cleanliness: 7
Service: 8
Location: 9
Room Quality: 6.5
Amenities: 7.5
Value for Money: 8
Food and Beverage: 7
Overall Experience: 7.8
R
Rebecca • family_with_children • se
7
Väldigt nöjda.
Pros:

Trevligt hotellrum, fräscht badrum. Fanns varierad frukost vilket var toppen då vi reste med småbarn.

2026-10-27 • via Nuitee
K
Karlsson • couple • se
10
2026-10-26 • via Nuitee
S
stöcke • family_with_children • se
8
Pros:

Allt va bra!

Cons:

Om det finns något och klaga på skulle det vara att det är lite lyhört

2026-10-25 • via Nuitee
L
Lasse • family_with_children • se
9
Pros:

Centralt läge

Cons:

Frukost nja.....

2026-10-23 • via Nuitee
N
Nicole • couple • fr
8
Pros:

Le personnel était accueillant. Le petit déjeuner très correct.

Cons:

Le lit est un peu trop mou.

2026-10-16 • via Nuitee
D
Dan-Olof • couple • se
9
2026-10-16 • via Nuitee
P
Peter • solo_traveller • se
8
Pros:

Läget och frukosten

Cons:

Inget

2026-10-12 • via Nuitee
K
Kjell • extended_group • se
4
2026-10-12 • via Nuitee
P
Pertti • couple • se
6
Bra läge. Sängarna urusla. Trång frukostmatsal
Pros:

Fint nyrenoverat badrum.

Cons:

Sängarna var helt slut.
Frukostmatsalen trångt när man har rullator.
Slarv med städning,föregående hotellgäst lämnat salladskål i ventilationsluckan bakom gardinerna.

2026-10-09 • via Nuitee
H
Hans • couple • se
4
Mediokert
Pros:

Frukosten kunde ha varit bättre! Lokalen var för liten. Alla kunde inte äta samtidigt....
Bacon var alldeles för hårt stekt - oätligt!

2026-10-08 • via Nuitee
M
Marie • couple • se
8
2026-10-07 • via Nuitee
B
Bergen • solo_traveller • it
10
Pros:

Lo staff gentilissimo mi a risolto il problema che non funzionava il WiFi grazie

2026-09-19 • via Nuitee
K
Källman • solo_traveller • se
7
Prisvärt hotell god frukos
Pros:

Läget nära till allt

Cons:

Inget med tankte på priset för ett dubbelrum

2026-09-18 • via Nuitee
K
Kristel • family_with_children • se
7
Hjälpsam personal
Pros:

Trevlig o hjälpsam personal. God frukost men tidsbestämd för att alla ska få plats. Bra placering av hotellet mitt i stan o en liten promenad från hamnen.

Cons:

Väldigt lyhört. Eller så var grannen väldigt arg på något.

2026-09-17 • via Nuitee
M
Massimo • solo_traveller • it
8
2026-09-15 • via Nuitee
A
Ann-Margreth • couple • se
7
2026-09-15 • via Nuitee
S
Stefan • solo_traveller • se
9
2026-09-15 • via Nuitee
A
Anna • solo_traveller • se
7
2026-09-14 • via Nuitee
E
Emil • family_with_children • se
7
2026-09-13 • via Nuitee
L
Lutz • solo_traveller • de
9
Pros:

Für eine Nacht entsprach das Hotel den Erwartungen
Das Personal war sehr nett.
Auf Grund der geringen Hoteleigenen Parkplätze wäre aber ein Hinweis auf das ca. 5 Minuten entfernte Parkhaus hilfreich gewesen. Man hätte sich die Zeit mit einer Parkplatzsuche sparen können und der Preis im Parkhaus war vertretbar
Das Frühstüch war widererwartend von der Größe des Frühstücksraumes sehr gut

2026-09-12 • via Nuitee